Buyer Follow-Up Robot
2025-09-17 02:30:13

Revolutionizing Real Estate: The Buyer Follow-Up Robot for Efficiency

In recent years, the real estate industry has faced significant challenges due to a shortage of manpower and rising operational pressures. One noteworthy solution making waves in this sector is the "Buyer Follow-Up Robot" introduced by Estate Technologies, based in Shibuya, Tokyo. This innovative service helps real estate firms automate the distribution of property information to clients, track engagement, and identify hot leads, significantly enhancing operational efficiency.

Faced with increasing complaints about insufficient lead generation and the inability to capitalize on existing customer lists, the Buyer Follow-Up Robot offers an effective sales infrastructure that promises to increase lead responses and generate hot business opportunities simply by its implementation.

Addressing Follow-Up Challenges and Labor Shortages


The current climate of fluid workforce mobility has led to increased operational strain within the real estate industry. Challenges such as insufficient follow-up on leads and the subjective prioritization of follow-up calls have become more prominent. Data from the Ministry of Health, Labour and Welfare indicates that the turnover rate in the real estate sector rose from 11.4% in 2021 to 13.8% in 2022, underscoring the serious issue of talent retention. In 2023, statistics showed nearly 130,000 new hires against approximately 140,000 resignations—evidence that securing labor remains a significant struggle in the industry.

Overview and Features of the Buyer Follow-Up Robot


The Buyer Follow-Up Robot is designed with various features that cater to real estate companies:
  • - Automatic Property Information Distribution: Automatically sends property listings to designated client lists based on specified criteria via email.
  • - Immediate Appointment Scheduling: Interested clients can instantly book appointments.
  • - Engagement Tracking Visibility: Provides clear visibility into who interacted with the listings, when, and what actions they took.
  • - Hot Lead Identification: Generates a priority list of clients who should be contacted next, clarifying the next steps for sales teams.
  • - Customization Capabilities: Offers options for featuring specific properties or customizing information based on geographical areas.

By automating these processes, the Buyer Follow-Up Robot allows smaller teams to efficiently generate leads without overwhelming their resources. Sales representatives can engage with clients who demonstrate interest, thereby increasing the number of business discussions without the need for additional personnel or increased workloads. Furthermore, the ease of tracking who to approach and what to propose reduces the burden on sales teams while enhancing the rate at which leads are utilized.

Success Stories from Partner Companies


One of the leading firms utilizing this solution is MFS, listed on the Tokyo Growth Market. By employing the Buyer Follow-Up Robot to continue distributing property information to existing members, they have successfully generated over 100 leads monthly through automation. This has allowed their sales teams to concentrate on client meetings, promoting a more effective operational framework.

Future Prospects


Looking ahead, Estate Technologies aims to enhance features such as engagement tracking and the development of a new sales support plan called "Recommender Pro" to further facilitate its adoption in sales environments. This initiative is particularly targeted toward companies with limited sales personnel or those in urgent need of systematic follow-up processes.

Free Webinar Invitation


For businesses interested in this service, a free online seminar will be conducted covering essential points about utilizing the Buyer Follow-Up Robot and discussing case studies of successful implementations.

Webinar Details:
Title: Sales Transformation with the Buyer Follow-Up Robot: Automating Follow-Up Tasks Amid Labor Shortages
Date: October 3, 2025, from 15:00 to 15:30
Format: Online via Google Meet
Fee: Free (with prior registration required)

This session is ideal for those curious about the service but seeking just an overview initially. We encourage participants to join without hesitation.

👉 Registration Form Here

Company Overview of Estate Technologies


Name: Estate Technologies, Inc.
CEO: Hiroshi Sawa
Location: 5-21-6 Sendagaya, Shibuya, Tokyo, 151-0051
Founded: March 13, 2019
Capital: 699,800,150 JPY (including capital reserves)
Business Scope: Real estate data provision utilizing AI, data analysis, consulting for data utilization, system development, real estate brokerage services, and seminar/writing services.
Website: Estate Technologies


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Topics Consumer Products & Retail)

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