Capriotti's Launches 'CapsGiving' Initiative to Feed Communities in November
In a remarkable display of gratitude and community engagement, Capriotti's Sandwich Shop is unveiling its much-anticipated November campaign dubbed "CapsGiving." This initiative coincides with National Homelessness Awareness Month and reflects the company’s longstanding commitment to giving back to local communities. Durante el mes de noviembre, the sandwich franchise plans to donate trays of its famous sandwiches to local shelters across the nation, supporting those in need while celebrating its iconic Bobbie®, famously recognized as America's original Thanksgiving sandwich.
Since its inception in 1976, Capriotti's has always maintained that food is not just nourishment; it represents love and kindness. Ashley Morris, the CEO, emphasized this ethos, stating, "At Capriotti's, we've always believed food is more than a meal; it's a way to show love and gratitude. "CapsGiving is our way of expressing that belief within the communities we serve. While a sandwich can't solve every hardship, it can remind someone they're not forgotten, and that matters."
The initiative doesn’t just end with local donations. Throughout November, Capriotti's is set to offer its fans enticing exclusive offers, giveaways, and perks for Rewards Members. As part of these celebrations, customers can enjoy a variety of special promotions:
With its signature The Bobbie®, a delicious assembly of hand-pulled Butterball® turkey atop homemade stuffing, cranberry sauce, and creamy mayo all nestled in an authentic hoagie roll, Capriotti's has perfected the Thanksgiving sandwich for nearly five decades. The sandwich has been not just a culinary achievement but also a beloved American tradition, earning the title of "Greatest Sandwich in America." Kim Lewis, the Chief Marketing Officer, shared her enthusiasm: "We are proud to say we've been serving Thanksgiving on a roll for nearly 50 years. But we're even more excited to show gratitude to our guests, our communities, and our team members. CapsGiving brings that spirit full circle."
Join Capriotti's this November to celebrate CapsGiving and show your appreciation for those around you. Whether it's enjoying a delicious sandwich or participating in community efforts, there’s a way for everyone to contribute during this heartfelt initiative. To learn more about CapsGiving or to find out how to get involved, visit capriottis.com/capsgiving. Don’t forget to download the Capriotti's app, available on both the App Store and Google Play, to unlock special offers and Rewards benefits. The growing franchise, with over 150 locations and aiming for 500 by 2032, encourages sandwich lovers everywhere to experience the joy of giving back through CapsGiving while savoring extraordinary sandwiches that reflect the spirit of the season.
Since its inception in 1976, Capriotti's has always maintained that food is not just nourishment; it represents love and kindness. Ashley Morris, the CEO, emphasized this ethos, stating, "At Capriotti's, we've always believed food is more than a meal; it's a way to show love and gratitude. "CapsGiving is our way of expressing that belief within the communities we serve. While a sandwich can't solve every hardship, it can remind someone they're not forgotten, and that matters."
The initiative doesn’t just end with local donations. Throughout November, Capriotti's is set to offer its fans enticing exclusive offers, giveaways, and perks for Rewards Members. As part of these celebrations, customers can enjoy a variety of special promotions:
- - National Sandwich Day (November 3): On this day, Rewards Members can benefit from a Buy One, Get One 50% Off deal on any of Capriotti's signature Butterball® Turkey subs.
- - Veterans Day (November 11): Active military personnel and veterans can receive a free small sub with any purchase when they show a valid military ID in-store.
- - Friendsgiving Giveaway (November 13-18): Social media enthusiasts can participate in the Friendsgiving giveaway by sharing their gratitude online for a chance to win a Bobbie Party Tray for their own Friendsgiving celebrations.
- - Free Gravy Perk: In celebration of Thanksgiving, Rewards Members can enjoy a complimentary side of gravy with any sub purchase throughout November. After all, what's Thanksgiving without gravy?
With its signature The Bobbie®, a delicious assembly of hand-pulled Butterball® turkey atop homemade stuffing, cranberry sauce, and creamy mayo all nestled in an authentic hoagie roll, Capriotti's has perfected the Thanksgiving sandwich for nearly five decades. The sandwich has been not just a culinary achievement but also a beloved American tradition, earning the title of "Greatest Sandwich in America." Kim Lewis, the Chief Marketing Officer, shared her enthusiasm: "We are proud to say we've been serving Thanksgiving on a roll for nearly 50 years. But we're even more excited to show gratitude to our guests, our communities, and our team members. CapsGiving brings that spirit full circle."
Join Capriotti's this November to celebrate CapsGiving and show your appreciation for those around you. Whether it's enjoying a delicious sandwich or participating in community efforts, there’s a way for everyone to contribute during this heartfelt initiative. To learn more about CapsGiving or to find out how to get involved, visit capriottis.com/capsgiving. Don’t forget to download the Capriotti's app, available on both the App Store and Google Play, to unlock special offers and Rewards benefits. The growing franchise, with over 150 locations and aiming for 500 by 2032, encourages sandwich lovers everywhere to experience the joy of giving back through CapsGiving while savoring extraordinary sandwiches that reflect the spirit of the season.
Topics Consumer Products & Retail）
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