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Exciting Collaboration Between Ninben and Shiga Senbei

In an endeavor to blend the culinary traditions of Japan, Ninben Co., Ltd., a renowned katsuobushi specialty store located in Tokyo's Chuo Ward, is thrilled to announce its collaboration with Shiga Senbei, based in Iwate Prefecture, starting November 1, 2025. This collaboration promises a range of exciting new products that will bring the beloved Nambu Senbei to a wider audience while highlighting the exquisite flavors of katsuobushi.

Collaboration Launch at Ninben's Nihonbashi Honten

From November 1 to December 14, 2025, Ninben's Nihonbashi Honten will feature the Shiga Senbei's six types of rice crackers, several crafted using specially selected ingredients. Among these offerings will be the "Nambu Kayaki Senbei" perfect for traditional senbei soup, and the unique "Usubaki" which provides a delightful thin and crispy texture.

The rice used is sourced from Iwate Prefecture, allowing for a natural sweetness that enhances every bite. Ninben places great emphasis on using mineral-rich "Sanuki salt" to elevate the flavors, yielding crackers that are made with love and care through a meticulous handcrafting process.

Available Products

• - Nambu Kayaki Senbei (10 pieces): A chewy rice cracker made from 100% Nambu wheat, ideal for cooking or enjoying as is, priced at 280 yen (tax included).
• - Usubaki Shiro Senbei (9 pieces): A lighter, crispier version of the Nambu Senbei that showcases the gentle sweetness of wheat, priced at 270 yen (tax included).
• - Usubaki Cheese Senbei (7 pieces): Topped with melted cheese and baked to perfection, available for 561 yen (tax included).
• - Goma Nambu Senbei (7 pieces): Featuring a simple seasoning to highlight the flavors of sesame and wheat, priced at 270 yen (tax included).
• - Rakkasei Nambu Senbei (7 pieces): Classic peanut rice crackers that combine crunch with the subtle sweetness of peanuts, priced at 270 yen (tax included).
• - Limited Edition Product: "Kinjirushi Katsuodashi Usubaki Senbei"—Crackers incorporating premium golden katsuobushi, launching on November 15.

In addition to the rice cracker offerings, Ninben will provide recipe cards at its Nihonbashi Honten, showcasing exciting new dishes that incorporate both Shiga Senbei and Ninben's specialty dashi.

Special Dishes at Nihonbashi Dashi Town

At the Nihonbashi Dashi Town location, two special menu items will be available:
1. Katsuokaka Nuts & Cottage Cheese Senbei (420 yen): A fusion dish combining Usubaki and savory katsuobushi nuts, cottage cheese, and honey will be served from November 1 to 30, 2025.
2. Nambu Senbei Nabe Gozen: A hearty meal combining vegetables, chicken, and dashi, available from November 1 to 30 for lunch and dinner. The dish incorporates the essence of Nambu Kayaki Senbei, allowing diners to savor the dashi flavor soaked into the crackers.

Craftsmanship Behind the Products

Shiga Senbei, established in 1926, prides itself on producing rice crackers with integrity and dedication. The core belief that drives them is quality craftsmanship which has endured despite shifting times. Their commitment resonates deeply in every bite, as they continue to uphold the traditional methods that have defined their operations for nearly a century, complemented by Ninben's expertise in katsuobushi.

Ninben, dating back to 1699, contributes its storied history in the katsuobushi industry to enhance this collaboration. Known for crafting high-quality katsuobushi and dashi, they aim to share the rich flavors of Japan with a global audience.

Conclusion

The Ninben and Shiga Senbei collaboration is set to transform the way we experience traditional Japanese flavors. With delightful products ready for sale and unique recipes to try, this partnership is sure to impress food lovers and culinary enthusiasts alike. Don't miss the chance to indulge in a taste of Japan's rich culinary heritage this winter. Visit Ninben's Nihonbashi Honten or either Nihonbashi Dashi locations to experience these exclusive offerings firsthand.

For more information, visit Ninben's official website.