FORM's Record-Breaking Q1: New Executives and AI Innovations Propel Growth

FORM's Remarkable Q1 2025: Leadership, Growth, and AI Innovations



FORM, a key player in the field execution software market, showcased impressive accomplishments in the first quarter of 2025. With unprecedented commercial success, the company introduced new product improvements and onboarded talented executives, aligning with its ambitious growth strategy in a competitive environment.

Record Growth and Customer Successes


During Q1 2025, FORM outperformed its growth expectations, establishing new partnerships and strengthening existing ones. Notable clients included a major Fortune 50 supermarket chain and two global non-alcoholic beverage leaders. Additionally, the company partnered with a leading Facilities Management organization and an influential EU foodservice company. The surge in revenue was highlighted by a greater than 50% increase in metrics related to product usage over the same period last year. These results indicate a marked acceleration in user engagement with the company’s offerings, especially in AI-enabled tasks and data analysis features.

Ali Moosani, CEO of FORM, expressed confidence in his team’s achievements: "Our team has delivered exceptionally well so far in 2025, and we fully expect to continue on this trajectory throughout the year as we add to our roster of industry-leading organizations." FORM plays a crucial role in enabling consumer-facing companies to adapt swiftly to changing market conditions, making their AI-driven tools indispensable for efficient go-to-market strategies.

Innovative AI Development


One of the standout features launched this quarter is the industry's first Augmented Reality (AR) capability, integrated into FORM's mobile-first task management tool. This enhancement allows retail execution teams to easily gather shelf intelligence by scanning displays and receiving instant feedback about SKU data and assortment compliance. FORM anticipates that this feature will streamline workflows and open up numerous applications in the consumer goods and retail sectors throughout 2025.

Additionally, FORM’s flagship product, GoSpotCheck, expanded its availability on the Salesforce AppExchange. This partnership allows for seamless use of the software alongside Salesforce's enterprise capabilities, fundamentally changing how brands capture and analyze shelf data. Since the introduction of image recognition technology in 2021, its application has become crucial for verifying successful execution and automating operations for FORM’s customers. The demand for such advanced features is expected to grow as the company invests further in research and development, aiming to enhance user ROI and overall functionality.

Strengthening Leadership


To support its ongoing expansion, FORM has appointed two new executives: Jon Bohrer as Vice President of Retail Execution and Kalliopi Vlastos as Vice President of Sales. Bohrer's prior experience as CEO of CresLane Retail Solutions equips him to optimize customer implementation and share insights that enhance operational effectiveness across stores. Meanwhile, Vlastos, who brings over 14 years of sales experience in SaaS companies, will bolster FORM's market strategies, leveraging her international expertise to extend the company’s reach beyond the 150 countries currently served.

About FORM


Founded with a mission to empower mobile workers globally, FORM leverages advanced technology to improve execution on the frontline. Their digital assistant streamlines daily operations while providing executives with actionable data to make informed decisions rapidly. Notably, FORM’s solutions, including the award-winning GoSpotCheck app, have garnered significant acclaim from respected industry authorities like G2 and Forbes, establishing it as a vital tool for enterprises striving for efficiency and innovation in retail execution. To learn more about FORM and its innovative offerings, visit www.FORM.com or follow them on LinkedIn.

Topics Business Technology)

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