#AI-native #Provarity #Instynx

Provarity Unveils "Instynx": Revolutionizing the Presales Landscape

In a significant development in the tech sales industry, Provarity, Inc., a frontrunner in technical sales orchestration, has announced the launch of its innovative presales platform, Provarity Instynx. Debuting as the industry’s first AI-native intuitive presales platform, Instynx is set to transform the presales phase—an often overlooked but crucial element of the enterprise sales cycle. Built from the ground up on a robust AI architectural foundation, Instynx automates complex workflows related to Proofs of Concept (POCs) and technical evaluations, thereby converting these traditionally manual processes into streamlined, high-velocity revenue drivers.

Provarity’s clients have already begun reaping the benefits of this cutting-edge technology, experiencing accelerated revenue timelines by shortening POC cycles by an impressive 30%. Furthermore, organizations using Instynx report a 5% decrease in time spent on unqualified evaluations, along with a rise in technical win rates—directly translating to millions in additional revenue per year.

Philip Carter, GVP and GM of AI, Data, and Automation research at IDC, highlights the need for modernization in the presales function: “Legacy CRMs and bolt-on tools weren't designed for how buying decisions happen today.” By bypassing the need for retrofitting AI onto outdated systems, Provarity has crafted Instynx as a solution that leverages genuine domain expertise along with advanced technology.

The need for such innovation is glaring in today's B2B landscape, where technical evaluations serve as the critical gatekeeper for successful sales. Traditional CRM tools and Sales Engagement solutions have effectively streamlined the upper part of the sales funnel, yet the technical evaluation stage has often remained a chaotic