Shaklee's Strategic Acquisition in New Zealand Boosts Product Portfolio and Market Reach

Shaklee Expands In New Zealand: A Bold New Chapter



In a significant move that emphasizes its commitment to wellness and nutrition, Shaklee, a renowned global leader in the health supplement industry, has announced an important expansion into New Zealand. This milestone comes through the strategic acquisition of assets and product rights from Modere, marking a pivotal step for Shaklee’s international growth.

A Game-Changing Acquisition


The deal, which was facilitated through a wholly owned subsidiary, encompasses the rights to a wide array of Modere products, including the highly sought-after Liquid BioCell® Collagen, Trim product line, and Natural Mineral Drink. These products have made their mark in the wellness sector, and by incorporating them into its existing portfolio, Shaklee enhances its offerings and reinforces its supply chain in the Pacific region.

Roger Barnett, Shaklee’s Chairman and CEO, expressed enthusiasm towards this acquisition. He emphasized Shaklee’s ongoing commitment to providing high-quality wellness solutions to its customers, ensuring they continue to receive formulas that they trust and love. The integration of Modere’s high-quality products not only adds to Shaklee’s portfolio but also strengthens its presence in an important market.

Unveiling Shaklee New Zealand


To further solidify its position and cater to the needs of the New Zealand market, Shaklee has established a new entity named Shaklee New Zealand. This initiative aims to ensure that both Shaklee and Modere products are readily available to the local populace. As the brand reveals more about its plans in the coming months, excitement builds amongst health enthusiasts and consumers alike in New Zealand looking forward to enhanced wellness options.

A Legacy of Wellness


Founded by Dr. Shaklee over a century ago, the company is recognized for pioneering the multivitamin industry in the U.S. and is a trailblazer in sustainable practices. Shaklee has the honor of being the first company worldwide to fully offset its carbon emissions, showcasing a dedication to environmental responsibility. The company’s product line is backed by over 110 published clinical studies, ensuring safety and efficacy, which is a cornerstone of Shaklee's reputation.

Shaklee's commitment to health and wellness is reflected in its extensive network of over two million members and ambassadors across North America, Australia, and Asia—a testament to its growing influence in the global health industry. By acquiring Modere’s assets, Shaklee is poised to harness this network's strength to promote an even wider array of wellness products.

A Focus on Community Marketing


A central aspect of Shaklee’s mission is its Community Marketing model, which emphasizes building connections and a sense of belonging among customers and members. The company aims to ensure that these new products not only meet the quality expectations of consumers but also bring opportunities for community engagement and empowerment in the marketplace.

As this acquisition unfolds, Shaklee's strategic vision appears clearer than ever, highlighting its ambition to enhance the lives of individuals through nutrition and wellness. The integration of Modere’s innovative products marks yet another stride toward Shaklee's overarching goal of helping people lead healthier, more vibrant lives.

Conclusion: Looking Ahead


As Shaklee continues its journey of growth in New Zealand and beyond, the future looks bright for both the company and its clientele. With a robust product offering and a promise to uphold the quality that consumers trust, Shaklee is on course to make a significant impact in the wellness landscape of New Zealand. The coming months will surely reveal more about Shaklee's exciting developments in this new phase of its journey.

For further details, consumers can visit Shaklee's official site or follow their latest updates on social media platforms such as Instagram and Facebook.

Topics Consumer Products & Retail)

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