KAYALI Launches Dedicated Website for Fragrance Lovers Everywhere

A New Chapter for Fragrance Lovers at KAYALI

In an exciting development for scent enthusiasts, KAYALI has officially launched its first dedicated website, KAYALI.com. This new online platform marks a significant evolution for the popular fragrance brand, designed to enhance the experience for fans around the globe. Not only does KAYALI.com offer a full range of fragrances for purchase, but it also immerses visitors in the brand's vibrant story, providing an interactive and enchanting experience.

The launch of KAYALI.com is set to transform how fans engage with the brand, kicking off in the United States and the United Kingdom, with plans for further expansion into markets such as the UAE, Canada, Australia, France, Germany, and the Netherlands in the near future. This ambitious approach signifies KAYALI’s commitment to connecting globally with its community of fragrance lovers.

Discover KAYALI at Your Fingertips

KAYALI.com serves as more than just a shopping destination; it invites visitors into the heart of KAYALI's fragrance universe. Users can explore exclusive launches, behind-the-scenes content, and access innovative features like the Fragrance Finder—a personalized tool designed to help users discover their ideal scents based on individual preferences and personality traits.

One of the most anticipated features on KAYALI.com is the return of the famed Musk | 12 Eau de Parfum—a beloved fragrance that fans have been eagerly awaiting. This cult-favorite scent, known for its delicate blend of freesia, lotus flower, and soft musks, is available exclusively through the new platform. “Musk | 12 is crafted to adapt to each individual's unique scent profile, making it both universally appealing and wholly personal,” explains Mona Kattan, the founder and CEO of KAYALI.

Celebrate with Musk | 12's Return

Alongside its relaunch, Musk | 12 will celebrate its return with a vibrant campaign dubbed “Musk | 12 Is Back,” featuring various fragrance lovers and influencers sharing their personal connections to the scent. This campaign highlights the communal aspect of fragrance appreciation, showcasing how scents can evoke emotions, memories, and a sense of belonging among the community.

Fragrance Finder: Your Personalized Scent Journey

The Fragrance Finder on KAYALI.com marks a monumental step forward in fragrance discovery. Users are guided on a tailored journey based on their preferences, simplifying the process of identifying scents that resonate with personal tastes. This feature not only enhances user engagement but also reduces the overwhelming choices available in the fragrance market.

Expanding the KAYALI Experience

KAYALI’s launch of this comprehensive online platform signals a major milestone in the brand's journey. Jessica Hanson, Global President of KAYALI, remarked, “KAYALI.com is our global digital flagship aimed at fostering deeper connections with our community. We’re excited to share not only Mona’s crafted fragrances but also the inspirations and stories that breathe life into our diverse collection.”

KAYALI's inception was inspired by Mona Kattan's passion for perfumery and her Middle Eastern heritage. The name KAYALI translates to 'my imagination' in Arabic, reflecting the brand's dedication to creativity in scent layering—allowing users to craft their olfactory identities. KAYALI collaborates with world-renowned perfumers to source the finest ingredients, creating unique, memorable fragrances that are crafted with care and cruelty-free principles.

As a rising force in the beauty community, KAYALI boasts a significant online presence with millions of followers across social media platforms. With its engaging content and storytelling, KAYALI continues to redefine the fragrance landscape, making each customer feel like a part of an expansive, welcoming community.

In essence, the launch of KAYALI.com is not just a digital milestone but an invitation for fragrance lovers everywhere to explore, learn, and celebrate their unique scent journeys.