The New Year Resolutions of Maruko and Friends
As we ring in the festive season, Suntory's The Premium Malt's is set to delight viewers with its new TV commercial titled 'Premo-chan: New Year’s Resolutions.' Scheduled to air nationwide starting December 15, this latest installment showcases familiar faces from the iconic anime and manga series 'Chibi Maruko-chan,' now envisioned as premium adults 20 years later. The commercial is a heartwarming encapsulation of nostalgia and aspiration, featuring the talents of popular actors Hirose Suzu as Maruko, Ito Sairi as Tamako, and Odagiri Joe as Hanawa-kun.
A Look at the Storyline
In this latest 30-second TV spot, the story unfolds during a New Year’s gathering at Tamako’s home in New York, where the three meet to celebrate the closing of the year with The Premium Malt's beer in hand. The commercial opens with a picturesque shot of the New York skyline visible through the window as an inviting atmosphere takes form.
When Hanawa-kun prompts the ladies about their resolutions for the upcoming year, the conversation takes a playful turn. Tamako reveals her desire to improve her cooking skills, while Maruko shares her wish to become better at flattery. This innocent exchange showcases not only their aspirations but the humor in their long-standing friendship, particularly when Tamako playfully critiques Maruko's candid tendencies.
As shockingly entertaining resolutions are revealed, viewers are treated to genuine responses, highlighting the camaraderie of this beloved trio. It’s a delightful representation of how friendships evolve yet retain their charm through shared moments.
Behind the Scenes: Laughter and Bonding
In the making of this joyous commercial, the chemistry among the cast members was palpable. During scenes featuring Tamako's exquisite culinary creations, comprised of colorful vegetables and sophisticated dishes like sea bream aquapazza, the actors couldn't help but express their amazement. Hirose and Odagiri were particularly impressed with the elaborate presentation and taste of the food, which not only enhanced the visual appeal but also made the set vibrant with genuine enthusiasm.
Their playful and comedic exchanges during filming were reminiscent of a well-choreographed comedy routine. For instance, when Hanawa-kun showcases his written calligraphy, the actors seamlessly dove into callbacks and jests, generating laughter that echoed throughout the set. This infectious humor added an extra layer of enjoyment to the shoot.
Such warm camaraderie also shone through in the celebratory scenes where they clinked glasses, embodying a cozy holiday gathering. The ease with which they maneuvered between drinking and dialogue conveyed naturalness, evoking the quintessential spirit of togetherness during New Year celebrations.
A Tribute to Classic Characters with a Modern Twist
The 'Premo-chan' series pays homage to the timeless charm of 'Chibi Maruko-chan' while infusing it with contemporary experiences that resonate with today’s audiences. The essence of the tagline, “Life gets better slowly,” encapsulates the brand's philosophy, encouraging enthusiasts to savor not just the beer but the moments with friends.
This commercial is more than just an advertisement; it's a celebration of friendships and aspirations that many can relate to, especially during this season of reflection. The exchange of heartfelt resolutions creates a relatable context for viewers, reminding us all of the warmth that comes from sharing our goals and dreams with those we hold dear.
Conclusion
The new CM for The Premium Malt's is set to rekindle fond memories while encouraging viewers to embrace their resolutions for the new year. Whether you’re gathering with friends or dreaming of culinary adventures, this commercial ensures you'll cherish the moments that life offers. Set your calendars for December 15, and prepare to be charmed by the delightful interactions of Maruko and her friends!
You can catch the new TV commercial on Suntory's official YouTube channel as well as various advertising platforms across the nation. Don't miss this heartwarming rendition of nostalgia mixed with aspiration!
For more details about The Premium Malt's series, visit
Suntory's Official Website.