TBA Worldwide Expands Its Reach by Acquiring Amazon Marketing Agency SaleSurf Growth

TBA Worldwide Expands Its Reach with SaleSurf Growth Acquisition

In a strategic move to broaden its marketing expertise, TBA Worldwide has officially announced the acquisition of SaleSurf Growth, a well-regarded Amazon marketing agency known for its performance-driven approach. Headquartered in Charleston, South Carolina, TBA Worldwide comprises a collective of advertising agencies and specialty marketing firms, including the innovative creative agency Brandon. This acquisition positions TBA Worldwide to offer enhanced services and knowledge in the highly competitive Amazon marketplace.

Founded in 2022 by industry expert Anthony Marsilio, SaleSurf Growth has quickly built a reputation as an essential partner for direct-to-consumer (DTC) brands aiming to maximize their presence on Amazon. With a comprehensive range of services such as Amazon PPC management, product listing optimization, review generation, inventory management, and storefront design, the agency has had a substantial impact on increasing visibility and revenue for its clients. Currently, SaleSurf Growth counts several notable DTC brands among its clientele, including Heart & Soil, Lineage Provisions, Hostage Tape, and Nathan's Son's Underbrush.

Scott Brandon, CEO of TBA Worldwide, expressed enthusiasm about the acquisition, stating, "Bringing SaleSurf Growth into the TBA Worldwide collective is a significant and strategic move. More than ever, our clients need in-depth expertise in the Amazon ecosystem. SaleSurf Growth will play a crucial role in helping our clients grow their sales amid fierce digital competition."

This acquisition adds another strategic layer to TBA Worldwide’s already comprehensive suite of marketing services. The network consists of various specialized agencies, including Joybyte for social media and influencer marketing, Eight Oh Two focusing on SEO and performance marketing, and TBA Outdoors catering to outdoor lifestyle brands, among others. By integrating SaleSurf Growth into this existing framework, TBA Worldwide aims to foster collaboration and share expertise within its network, providing brands with a more powerful arsenal of marketing strategies.

Anthony Marsilio, the founder of SaleSurf Growth, noted the anticipation of exciting new collaborations within the TBA network. He said, “We built SaleSurf to serve fast-growing brands who needed a smarter, more effective way to scale on Amazon. Joining TBA Worldwide provides us the resources, shared expertise, and access to a broader network that we need to elevate our clients even further.”

SaleSurf Growth will maintain its operational independence while remaining within the TBA Worldwide network. All team members and leadership will continue in their current roles, ensuring a smooth transition and continued service excellence for its existing clients. This strategic acquisition not only enriches TBA Worldwide’s portfolio but also emphasizes its commitment to providing clients with industry-leading marketing solutions.

With the e-commerce landscape evolving rapidly, TBA Worldwide is poised to capitalize on the growth potential of Amazon's marketplace. By leveraging SaleSurf Growth’s expertise, TBA Worldwide can now offer unparalleled support to brands wanting to thrive in one of the most competitive and vast digital marketplaces worldwide.

To learn more about SaleSurf Growth and its services, visit salesurfgrowth.com. For further insights on TBA Worldwide’s collective of agencies, explore tbaww.com.