FLATTE Personal Pilates Opens New Branch in Nippori, Tokyo

FLATTE Personal Pilates Expands in Tokyo

In an exciting development for fitness enthusiasts in Tokyo, FLATTE Personal Pilates has announced the grand opening of its Nippori branch on June 1, 2026. This will be the brand's second location in the Joto area, building on the success of their South Chiyoda branch.

About FLATTE Personal Pilates

FLATTE is renowned for its unique approach to fitness, which is encapsulated in its motto, "Start easily, continue diligently.” The brand aims to break down the barriers that often prevent individuals from committing to a fitness regime, such as high costs, unsuitable environments, and variable quality of instruction. FLATTE combines a robust trainer training program with an operational model designed to foster a consistent experience for all clients.

The fitness brand is committed to designing a system that enables individuals to maintain their workout routines. With a high retention rate among its clients, FLATTE is transforming an ephemeral fitness experience into a sustainable habit.

Leadership of Kei Seki

Kei Seki, the CEO and former professional soccer player, has been instrumental in shaping FLATTE since his transition from a sports career to business in 2009. Following his retirement from J2 team Fagiano Okayama, he explored various industries, including hospitality, and excelled as an executive in a sports venture firm prior to establishing EN, Inc. in 2023. Seki also leads a soccer club in Adachi, Tokyo, and co-manages two sports event companies. His diverse experiences have contributed significantly to the vision and growth of FLATTE.

The Vision Behind FLATTE

FLATTE operates under a philosophy that ensures guests receive a uniform experience regardless of the trainer's background. By focusing on a system that underpins consistent attendance, FLATTE mitigates the reliance on individual effort. This approach emphasizes that fitness can be integrated into daily life seamlessly, making it accessible to all.

Facilities and Services

The Nippori location's proximity to Nippori Station enhances its accessibility for individuals returning home from work or shopping. FLATTE offers a range of services including personal machine Pilates, maintaining its emphasis on personalized training in compact environments. The operational model incorporates a seamless booking, payment, and client management system, allowing for stable quality and efficiency in operation.

FLATTE plans to amplify its presence in the region, with future locations anticipated in neighboring Saitama and Chiba prefectures along key transit routes.

The Future of Fitness in Japan

The Nippori branch will serve as a pivotal part of FLATTE's strategy to establish a fitness infrastructure across Japan, with both company-owned and franchise-operated locations planned. By fostering a network of facilities within defined areas, FLATTE aims to encourage a culture of regular exercise, making health and wellness a priority for more individuals.

As FLATTE continues its expansive journey, the brand remains dedicated to creating an environment where everyone can find their footing in fitness, leading to a healthier society.

For more information, check their official website.