Training at Sugatani Onsen
2026-05-08 06:43:31

Daiwa Zaitaku Conducts Innovative Training for New Employees at Sugatani Onsen

Daiwa Zaitaku's Innovative Approach to Employee Training at Sugatani Onsen



Daiwa Zaitaku Co., Ltd., a leader in asset value co-creation in real estate and construction, has recently organized a unique training program for its new employees at Sugatani Onsen, located in Nagahama, Shiga Prefecture. This initiative emphasizes not just theoretical knowledge but a hands-on experience critical for understanding the company’s core operations.

Background and Objectives of the Training Program



The training was designed with the intent to immerse new recruits in the practical aspects of the business, focusing on asset value co-creation. The company believes that fostering a value-oriented mindset early in an employee's career is crucial. During the program, participants actively engaged in the day-to-day operations of Sugatani Onsen, exploring three key areas:
  • - Enhancing Customer Experience: Understanding what guests seek and how to exceed their expectations.
  • - Improving Facility Value and Profitability: Learning about operational strategies that can enhance the resort's appeal and financial performance.
  • - Optimizing Operational Efficiency: Gaining insights into workflows that elevate the overall quality of service.

Promoting Business Improvement Through Daily Operations



Over the course of the training, new employees took on various roles across the operations of Sugatani Onsen, from guest service to maintenance and cleaning. This comprehensive exposure enabled them to identify challenges and areas for improvement within the daily operations.

Rather than adopting a passive approach, participants were encouraged to be proactive, cultivating a mindset that emphasizes thoughtful action and decision-making. This engagement allows them to experience firsthand the intricacies of the business and contribute meaningfully to its enhancement.

Proposal Presentation and CEO Interaction



The highlight of the training was the final day, where groups of new employees presented their proposed new accommodation plans directly to CEO Masaki Fujiwara. Each proposal was evaluated based on feasibility, profitability, and customer experience. Particularly outstanding ideas may be considered for actual implementation, and there is a reward system in place to incentivize creative contributions.

This initiative underlines the importance of integrating young employees' fresh perspectives into real business scenarios, aiming to enhance the resort's value and guest satisfaction.

Commitment to Employee Development and Business Growth



Daiwa Zaitaku is committed to creating an environment where new recruits and young employees can engage with the business from an early stage. Utilizing operational establishments like Sugatani Onsen is key to balancing employee development with business expansion. The company intends to consistently nurture the personal and professional growth of its staff while contributing positively to the well-being of clients, partners, and employees alike.

In pursuit of continuous improvement, Daiwa Zaitaku aims to elevate the quality of life for its stakeholders and contribute significantly to the development of both Japan and global communities through its business initiatives. The company remains dedicated to its mission of fostering a nurturing cycle of value enrichment, striving to make a lasting impact wherever it operates.

Company Overview


  • - Name: Daiwa Zaitaku Co., Ltd.
  • - Headquarters: 22F Shibuya Axcell, 2-17-1 Shibuya, Shibuya-ku, Tokyo
  • - Telephone: 03-6805-0325 / Fax: 03-4333-7721
  • - Osaka Office: 35F Granfront Osaka Tower B, 3-1 Ofukucho, Kita-ku, Osaka
  • - Foundation: July 2013
  • - Business Scope: Asset value co-creation in real estate and construction sectors
  • - Website: Daiwa Zaitaku

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Topics Business Technology)

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