Martha Stewart Named Kohler's First Cast Iron Ambassador in Exciting New Partnership

Kohler and Martha Stewart: A Timeless Partnership



Kohler Co., a prominent name in kitchen and bath innovation, has made headlines with the appointment of Martha Stewart as its first-ever Cast Iron Ambassador. This collaboration aims to highlight the exceptional beauty and craftsmanship associated with Kohler's enameled cast iron products, a tradition that dates back to the company's inception in 1883.

Founded by John Michael Kohler, the company began its journey by crafting enameled baths from cast iron horse troughs. Today, Kohler boasts an extensive collection of enameled cast iron kitchen and bathroom fixtures, including sinks, bathtubs, and shower bases. With styles ranging from modern to traditional, Kohler’s cast iron products exemplify durability and timelessness that consumers have come to expect from the brand.

Martha Stewart, a well-respected authority in lifestyle and design, is no stranger to cast iron. As a long-time advocate for using these durable materials in various facets of home decor, Stewart aims to share her passion and expertise with a broader audience through this innovative partnership. She will work with Kohler on various engaging initiatives over the next two years, including content creation and special events.

Celebrating Craftsmanship and Sustainability



In the words of David Kohler, CEO and Chair of Kohler Co., “Martha Stewart embodies the quality and design ethos that we strive for. Her affinity for elegant living makes her the ideal partner to commemorate the unique character of Kohler Cast Iron.” He continues to emphasize the company’s storied history with cast iron, which has not only characterized Kohler's past but also shapes its future vision.

The importance of sustainability remains central to Kohler’s mission, as evidenced by its commitment to using at least 80% recycled materials in their cast iron products. This dedication to environmentally friendly practices supports a broad vision for artisan manufacturing that respects the past while enhancing the quality of modern living spaces. Each piece is handcrafted to ensure lasting strength and performance, coming complete with Kohler's Limited Lifetime Warranty, which guards against chipping and cracking.

Throughout 2025 and 2026, consumers can expect to see Martha Stewart feature prominently in Kohler's campaigns, showcasing how enameled cast iron can bring warmth and charm into everyday life. Among the notable events will be Stewart's headlining of the Kohler Food & Wine Festival set to take place in October 2025 in Kohler, Wisconsin.

Martha Stewart's Legacy



Martha Stewart, a pioneer in the lifestyle industry, has been a leading voice for home and living since founding Martha Stewart Living Omnimedia. An entrepreneur, author, and Emmy-winning television host, she has built an enduring legacy that resonates with millions globally. Her expertise covers various aspects of daily living, including cooking, entertaining, gardening, and home improvement. Stewart's advice and insights remain a trusted resource for many who seek to elevate their everyday experiences.

Kohler Co., with over 150 years of experience in innovation and design, is dedicated to enhancing lives through superior products in the kitchen and bathroom. Under the leadership of David Kohler, the family-run company continues to tackle pressing issues such as clean water and sustainable living solutions, ensuring that their legacy will endure for generations to come.

As Martha Stewart and Kohler embark on this partnership, their goal is not only to elevate the presence of cast iron in homes across America but also to inspire customers to embrace the lasting beauty and functionality of these exquisite products. This collaboration represents a fusion of expertise and creativity, promising to deliver compelling content and exceptional experiences that celebrate the art of living beautifully.

Topics Consumer Products & Retail)

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