#United States #Nordstrom Rack #Encinitas #Kimco Realty

Nordstrom Rack to Open New Store in Encinitas, California

A new Nordstrom Rack is on the way to Encinitas, California, as the renowned fashion retailer gears up to launch in spring 2026. Based in Seattle, Nordstrom, Inc. has announced their plans to expand their presence in California, stating a commitment to serving the local community with an impressive array of brands at competitive prices.

Gemma Lionello, President of Nordstrom Rack, expressed excitement about becoming a part of the Encinitas community, highlighting the company’s intention to not only introduce shoppers to their unique shopping experience but also to enhance the local retail landscape. "We look forward to being a part of the Encinitas community and serving our customers with an amazing offering of great brands at great prices," Lionello remarked.

Store Features and Location

The new location will span 24,000 square feet and be situated at El Camino Promenade, a bustling shopping center that also houses brands like TJ Maxx, Bevo, Five Below, and Dollar Tree. Genevieve Anderson, Property Manager at Kimco Realty, acknowledged the significance of Nordstrom Rack joining the mix, stating, "We’re thrilled to welcome Nordstrom Rack... a perfect complement to our diverse tenant mix."

As part of Nordstrom’s Closer to You strategy, this store will provide convenient services such as online order pick-up from both Nordstrom.com and NordstromRack.com, making shopping hassle-free for customers. Additionally, easy returns and alterations will be available at this location, enhancing the overall shopping experience.

Positive Economic Impact

The introduction of this Nordstrom Rack location is seen as a positive economic contributor, as it expands the company’s footprint within California, where they currently operate 26 Nordstrom stores and 68 Nordstrom Rack outlets. This expansion is projected to create over 12,800 jobs within the state, supporting local employment. Nordstrom’s investment goes beyond just business, as they emphasize their commitment to giving back to local communities.

Over the past four years, Nordstrom has partnered with Big Brothers Big Sisters of America, donating more than $2 million to support mentoring initiatives and developmental programs for the youth. Their dedication to corporate philanthropy demonstrates their intention to nurture not only their business growth but also the communities they serve.

A History of Service

Nordstrom's journey began as a shoe store in 1901, and their focus has always been centered around customer service. Today, with over 350 store locations and a strong online presence through their app and website, Nordstrom continues to adapt to customer needs, providing shopping options tailored to contemporary lifestyles. This modern approach ensures that customers can enjoy a seamless shopping experience wherever and whenever they desire.

The opening of the Nordstrom Rack in Encinitas promises to bring a fresh array of fashion choices and extraordinary savings to local shoppers. As the date approaches, the community eagerly anticipates the arrival of this renowned retailer, confident that it will cater to the diverse fashion needs within Encinitas.

Conclusion

As Nordstrom Rack prepares to open its doors in Encinitas, California, both the company and the community share an enthusiastic outlook for the future. This new location not only enriches the local retail scene but also upholds Nordstrom’s long-standing mission to deliver exceptional service and value to customers. Keep an eye on spring 2026 for the latest fashion trends and unbeatable prices at your new favorite store.