#USA #TERREPOWER #sustainable manufacturing #BBB Industries #Daphne, Alabama

A Major Rebranding in the Manufacturing Sector: BBB Industries Becomes TERREPOWER

In a significant development for the sustainable manufacturing industry, BBB Industries, LLC has announced a comprehensive rebranding initiative, now operating under the name TERREPOWER. This change is not just cosmetic; it symbolizes the company's enduring dedication to innovation and sustainability as it evolves to better serve its clients in the automotive and industrial markets across North America and Europe.

Founded in 1987, BBB Industries has built a strong reputation over the decades, recognized for delivering high-quality, reliable products globally. Over the years, the company has transformed from traditional automotive remanufacturing to expanding its capabilities into cutting-edge technologies, including electric vehicles and renewable energy solutions. This transition reflects BBB's initiative to adapt and thrive in an ever-changing market landscape.

As TERREPOWER, the company emphasizes its commitment to sustainable production practices. The new brand identity aligns with its mission to improve efficiency while reducing waste and resource dependency. By employing advanced remanufacturing, reengineering, and materials recovery processes, TERREPOWER aims to minimize environmental impacts while providing cost-effective solutions that help clients operate more efficiently.

Duncan Gillis, the CEO of the newly branded company, expressed his excitement about this transformation: “This is an exhilarating milestone for us. TERREPOWER is not merely a new name but a fresh chapter in our journey. It embodies our unwavering commitment to innovation and collaboration, enabling us to meet the evolving needs of our customers.”

The Significance of the Name Change

The name TERREPOWER cleverly combines the French word for 'earth,' denoting the brand's commitment to conserving valuable resources, with the word 'power,' reflecting the company’s strength and drive in creating smarter, more efficient manufacturing solutions. This dual meaning stands as a testament to the company’s focus on delivering long-lasting value to customers through the extension of product lifecycles, optimized material usage, and the promotion of sustainable growth.

As part of its rebranding efforts, the transition will roll out globally over the coming months. This includes the introduction of updated branding elements and a series of resources designed to help staff embody and promote the new identity in their interactions with clients and the community. A new website is also set to launch next week, further enhancing the company's digital presence under the TERREPOWER banner.

About TERREPOWER

TERREPOWER, formerly BBB Industries, LLC, stands at the forefront of sustainable manufacturing, specializing in high-quality, reliable products for the automobile and industrial markets. With a robust international footprint, operating facilities in North America and Europe, TERREPOWER provides a sustainable range of non-discretionary repair parts in over 90 countries. The organization’s long-standing tradition of innovation complements its ongoing commitment to promoting a circular economy and extending product lifecycles. Through this transformation, TERREPOWER continues to set itself apart as a leader in its field while remaining privately held and headquartered in Mobile, Alabama, with additional locations in Dallas, Texas, and Brussels, Belgium.

The rebranding represents both a completion of past achievements and a forward-looking vision that fosters growth, collaboration, and an eco-conscious approach to manufacturing.