#Japan #Tokyo #APPBOX #iRidge #Push Notifications

Discovering Effective App Strategies through Push Notifications

In a world increasingly defined by smartphone usage, push notifications have become a fundamental way for apps to connect with their users. Recognizing this, iRidge Co., Ltd. (located in Minato, Tokyo, CEO: Kentaro Oda, TSE Growth: 3917) is hosting an online seminar titled “Utilizing Push Notifications to Drive In-Store Visits” on September 30 and October 3, 2025. This event will delve into the actual usage of push notifications and how they can be optimized to connect consumers with retailers.

The Relevance of Push Notifications in Retail

The rise of digital technology has transformed retail, with push notifications serving as a key touchpoint for businesses to engage customers. From distributing coupons to sending loyalty alerts, the potential of these alerts is vast. However, it is crucial to manage how often and at what times notifications are sent. Missteps in frequency or timing can lead to consumer irritation and may even compel users to disable notifications completely. This highlights the importance of a well-thought-out strategy.

Bridging the Knowledge Gap

To tackle the challenges associated with push notification strategies, businesses need data-driven approaches spanning from the design of their messaging to segmented optimizations. Nonetheless, many businesses report feeling overwhelmed or unsure of where to start. This seminar aims to clarify these uncertainties by presenting findings from user research, translating analytics into actionable insights for businesses.

What to Expect in the Seminar

Participants can look forward to a comprehensive breakdown of:

• - Current trends regarding push notifications in retail apps, based on research data.
• - Crucial success factors to implement effective push notification strategies.
• - Real-world examples showcasing the successful implementation and impact of push notifications.

The seminar will cater to a diverse audience, including those keen on acquiring up-to-date information on app trends, addressing challenges related to push notifications, seeking insights based on consumer data, or learning from successful retail applications.

Event Details

Here’s a brief overview of the seminar:

• - Title: Utilizing Push Notifications to Drive In-Store Visits
• - Dates: September 30, 2025 (Tuesday) 12:10 PM - 12:55 PM & October 3, 2025 (Friday) 12:10 PM - 12:55 PM (Archive available)
• - Format: Online via Zoom Webinar (Free admission)
• - Registration URL: Sign Up Here

The seminar will also feature Osamu Sawada, Head of the Lead Generation Group at iRidge's Marketing Department. Having transitioned from a career in the healthcare sector to a freelance role in digital marketing, he brings a wealth of experience to the table. He now oversees the support and management of their flagship product, APPBOX, focusing on enhancing customer connections through technology.

About iRidge

Founded on supporting companies with their app business and producing innovative business strategies, iRidge plays a vital role in the DX (Digital Transformation) landscape. The company’s expertise in OMO (Online Merges with Offline) app creation is substantial, boasting over 100 million monthly active users across developed applications. iRidge focuses on a range of sectors, including retail tech, fintech, and MaaS, collaborating with partners to generate comprehensive solutions that address multifaceted challenges.

For those interested in optimizing their app strategies through informed push notification practices, registering for this upcoming seminar could be a pivotal step.