Threekit Revolutionizes Building Material Purchases with AI Innovations
Threekit Revolutionizes Building Material Purchases with AI Innovations
Threekit, a leader in AI-powered visual commerce, has made a significant announcement at the Chicago Build Expo that promises to revolutionize the building materials industry. The company unveiled Threekit AI for Building Materials, a cutting-edge and advanced AI-powered suite designed specifically to assist buyers, designers, and professionals in identifying and visualizing the right products efficiently. As artificial intelligence continues to change how consumers search for and make buying decisions, Threekit aims to streamline the often-complex process of selecting building products.
Transforming Complex Product Selection
Navigating the myriad of specifications and performance requirements for building materials can be overwhelming. This complexity is exacerbated by traditional retailer websites that often present bloated product pages filled with jargon, unnecessary filters, and minimal information, leaving buyers frustrated.
Threekit’s new AI suite eliminates these barriers, offering a straightforward and intelligent approach to product selection. Its AI-driven tools are built to make discovery and purchase faster and simpler than ever before. Here’s a closer look at how it works:
AI Discovery Guided Selling
Users can now articulate their needs in simple terms or provide visual prompts. For example, someone might say, “I want a modern, energy-efficient window with black trim,” and in seconds, they receive relevant, configurable product options that meet those specifications.
AI Home Vision
Another innovation is the AI Home Vision feature, where users can upload a photo of their space – whether it’s a room or an entire home. The AI then visually matches and previews compatible products such as doors, windows, or siding. This feature allows customers to “see it before they buy it,” which can significantly enhance the purchasing confidence of both homeowners and designers.
AI Lead Intelligence
Moreover, the suite features AI Lead Intelligence, which automatically captures and syncs buyer intent, configuration specifics, and preferences into CRM platforms. This data ensures that sales teams have the insights necessary to follow up with precision, significantly improving the chances of closing deals.
Product Configurator and Visualization
Threekit also offers an interactive product configurator that allows for real-time 3D visualization and customization. This turns product exploration into an engaging experience that builds confidence in the purchase decision, making it easier for clients to visualize their final selections.
Proven Impact and Increased Growth
Several leading brands have already begun integrating Threekit's AI technology into their operations. Notably, companies such as Kohler, Sloan, Fortune Brands, and Marvin Windows have experienced substantial gains, with some manufacturers reporting up to 56% more leads compared to standard web visitors. According to Marc Uible, Vice President at Threekit, “No matter how complex your product catalog, Threekit AI empowers buyers to get personalized recommendations in seconds, giving sales teams the confidence to close faster.”
Experience Threekit AI Firsthand
Attendees at the Chicago Build Expo, taking place from October 29-30, 2025, can witness the potential of Threekit AI firsthand. The company plans to showcase how manufacturers and distributors can transform their digital product catalogs into smart, interactive experiences that engage architects, contractors, and homeowners.
About Threekit
Threekit stands at the forefront of AI-driven visual commerce. Its primary focus is on enhancing how manufacturers and brands guide buyers through the sometimes convoluted process of selecting products. By integrating AI-driven guided selling, intelligent configuration capabilities, and real-time visualization, Threekit has revolutionized the buying experience. Trusted by some of the most innovative brands in the industry, it empowers organizations to transform their complex product catalogs into dynamic, interactive sales tools, ultimately driving revenue growth and improving customer satisfaction.
For those interested in seeing Threekit AI in action, more information is available at www.Threekit.com.
Topics Consumer Technology）
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