Golden Moments Campaign
2025-11-07 08:46:16

Celebrating a Century of Corona: The Golden Moments Campaign for Milano Cortina 2026

Countdown to Winter Glory



With just 100 days left until the Milano Cortina 2026 Winter Olympics, the excitement is palpable as the official partner, Corona Cero, kicks off its global campaign titled FOR EVERY GOLDEN MOMENT. Presented by Anheuser-Busch InBev, this initiative not only marks the centenary of Corona beer in 2025 but also showcases the brand's commitment to promoting responsible drinking.

A Gateway to New Experiences



The Corona Cero non-alcoholic beer made its way to Japan in 2025, expanding its reach to over 55 countries since debuting as a partner at the Paris 2024 Olympics. This unique collaboration is monumental as it elevates non-alcoholic beer to a status never seen before at the Winter Olympics, signifying a shift towards inclusive beverage options for fans and athletes alike.

The FOR EVERY GOLDEN MOMENT campaign aims to encompass diverse experiences, focusing on the joy that both beer and sports can offer. By providing various choices, the partnership between Anheuser-Busch and the International Olympic Committee (IOC) is dedicated to fostering a sense of relaxation and celebration among those of legal drinking age.

Celebrating Golden Moments



The campaign is designed to extend the quintessential beach lifestyle synonymous with Corona into the winter sports arena. It emphasizes celebrating every


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