#Japan #Tokyo #B2B Sales #Amana #Story Design

Upcoming Webinar: Transforming B2B Sales Through Story Design

Event Overview

On October 29, 2025, a pivotal webinar titled “There’s a Reason Behind Emotionally Resonant Materials: Boosting B2B Sales with Story Design” will be hosted by Amana, a leading creative firm in communication transformation based in Tokyo.

In B2B transactions, success hinges not merely on presentations or technical specifications but on conveying the significance of what is offered. Often, many sales materials, while reaching the staff on the ground, fail to make an impact on the executives, becoming ineffective sales pitches.

This session will explore how to design all customer touchpoints—such as proposals, catalogs, landing pages, and campaign sites—as effective sales foundations. More than just a discussion about web production, the webinar will provide actionable insights into structuring narratives and organizing information to progress discussions forward.

Get ready to move beyond mere competition based on specifications and embrace a model of sales that is chosen for its significance. Valuable tips to change outcomes will be shared, making this a must-attend event.

Expert Speakers

Takao Inada

Communications Planner at Amana. Holding the belief, “To move hearts, one must start from structure.”, Takao combines his experience as a magazine designer with his expertise in structural design cultivated in the advertising industry. He supports the creation of ‘chosen structures’ in B2B communications, driving results that directly impact business growth from strategy formulation to creative execution across various industries.

Yusuke Fujioka

UX Director at Amana. With a career starting in apparel sales, Yusuke transitioned into the web industry, accumulating experience in website production and app development for apparel companies. Now, he focuses on identifying essential challenges in digital communications for companies across all sectors, always considering how to connect with people in the simplest and most effective manner.

Tomoka Ozaki

Business Producer at Amana. Joining Amana in 2021, Tomoka leverages her sales and communication skills from previous roles to identify client challenges. As a business producer, she not only engages directly with clients but also facilitates workshops, acting as a hub for collaboration to solve branding and communication issues.

Who Should Attend?

• - Those looking to enhance the effectiveness of their sales activities.
• - Individuals interested in harnessing the synergy between sales materials and web capabilities.
• - Professionals eager to learn how to design proposals that resonate with executives.

Event Details

• - Date: October 29, 2025 (Wednesday)
• - Time: 12:00 PM - 12:50 PM
• - Capacity: 100 participants
• - Registration Fee: Free
• - Sign-Up URL: Register Here
• - Contact: Tel: 03-3740-4011, Email: [email protected]

About Amana

Founded in 1979 originally as an advertising photography production company, Amana has grown into one of Japan's largest production companies. The firm now offers a wide array of visual production services including photography, video (TVCM, web video), and CG (retouch, 3DCG, apparel CG). They are committed to creatively facilitating communication transformation that conveys client value and moves people. Moreover, utilizing a proprietary blend of solutions, Amana supports corporate communication initiatives and digital transformation.

Company Information

• - Representative: Osamu Kaneko, CEO
• - Location: 2-2-43 Higashi-Shinagawa, Shinagawa, Tokyo
• - Established: April 1979
• - Capital: 100 million yen
• - Number of Employees: 430 (Consolidated) as of January 1, 2025
• - Business Scope: Visual communication services covering strategy planning, brand design and activation, internal communication, content marketing, content production/editing, prototyping, multimedia production, web production, and various promotional策の立案。
• - Website: Amana Official Site