#Japan #Chewing Gum #Shinjuku #ACUO #Aqua Peach

ACUO Launches Refreshing New Products

On September 9, 2025, Lotte Co., Ltd. will release a new line of ACUO chewing gum products featuring their unique Watering Mint technique. This innovative technology has been applied to the classic ACUO flavors, bringing a new level of freshness and taste to consumers. The lineup includes ACUO Clear Blue Mint, ACUO Green Mint, and the exciting new flavor, ACUO Aqua Peach. Additionally, for the first time, ACUO debuts the Jet Blue Mint Chewing Candy, which offers a convenient and refreshing chewing experience.

A Flavorful Evolution

Since its introduction in 2006, ACUO has gained popularity for providing fresh breath with a delightful chewing experience. The newly revamped flavors maintain the spirit of ACUO’s commitment to freshness, incorporating a proprietary capsule technology that enhances the freshness with every chew. With the new Watering Mint technique, consumers can expect a crisp and refreshing sensation that invigorates the senses right from the first bite. This innovative approach promises to deliver the feeling of freshness and positivity in daily life.

ACUO Clear Blue Mint offers a clean and refreshing flavor with citrus undertones, while ACUO Green Mint combines peppermint with menthol and herbal accents for a balanced taste of sweetness and freshness. The new ACUO Aqua Peach introduces a vibrant peach flavor, lending a refreshing twist and a delightful aroma to the range.

Each product's packaging reflects a modern and clean design that encapsulates the essence of freshness and positivity, making it a stylish addition to anyone's daily routine. The bright designs are intended to uplift and inspire confidence, encouraging consumers to embrace life with a fresh perspective.

Introducing Chewing Candy

In a bid to diversify their offerings, ACUO now introduces the Jet Blue Mint Chewing Candy. This portable candy provides instant freshness and a burst of flavor that can be enjoyed anytime, anywhere. Just like the gum, it also employs the Watering Mint technique, ensuring that consumers can experience that refreshing sensation even in a convenient candy form. The candy packaging features a sleek and portable tube design, perfect for on-the-go refreshment.

Marketing Initiatives and Consumer Engagement

As part of the launch, Lotte will run a WEBCM campaign featuring actor Ryo Narita. In the promotional video, Narita plays a businessperson who uses ACUO to boost their confidence before an important presentation. The sentiment conveyed is simple yet powerful: “OK, we can do this!”—highlighting the positive feelings that come from using ACUO products.

To engage consumers further, a promotional campaign will be held on Lotte's official X account, where fans can participate for a chance to win exclusive ACUO product bundles. This campaign aims to create excitement around the new launches and invite consumers to share their own experiences with ACUO in their daily lives.

An Invitation to Refresh

Lotte invites everyone to incorporate ACUO into their routines, promoting a message of positivity and freshness. The idea is to not only provide fresh breath but also to serve as a boost to one’s mood throughout the day. With flavors designed to ignite joy and a modern approach to packaging, ACUO encourages consumers to feel invigorated and ready to tackle their adventures.

For more updates, fans can follow Lotte’s official channels as the release date approaches. The creative team believes that ACUO's contemporary and fresh take on gum will resonate with both loyal customers and newcomers alike.

Conclusion

Whether it's the classic flavors that have stood the test of time or the new Aqua Peach and Jet Blue Mint Candy, ACUO has something for everyone who seeks a refreshing experience. Embrace the new innovations, keep refreshed, and step forward with confidence—no matter where life takes you.