Hallmark's Magical Keepsake Ornament Event Sparks Holiday Cheer with Over 150 New Designs

Hallmark's Keepsake Ornament Debut: A Celebration of Holiday Spirit



As the festive season approaches, Hallmark is delighting fans with its annual Keepsake Ornament Debut, scheduled from October 11 to 19. The event marks the launch of over 150 new ornaments from Hallmark's 2025 collection, designed to evoke nostalgia and celebrate cherished moments. This year’s assortment features an exciting mix of pop culture icons and traditional favorites, appealing to a broad spectrum of collectors and holiday enthusiasts.

Orville Wilson, a talented Hallmark Keepsake artist, shared his inspiration behind one of the standout pieces, the And To All a Good Night! Musical Ornament. He expressed a desire to capture the magic of Santa's journey on Christmas Eve in a way reminiscent of storybook charm. The ornament showcases a beautifully crafted scene with Santa's sleigh and a toy train circling a shimmering tinsel tree, enhanced by a delightful light show that dances to a festive rendition of "Up On the Housetop."

During the event, Hallmark recognizes the loyalty of its customers by offering special bonuses and promotions for Crown Rewards members. Particularly, Keepsake Ornament Club (KOC) members can take advantage of early access to the new designs, starting October 10, as well as exclusive perks for participating in KOC Day at the Hallmark Christmas Experience.

Highlights from the new ornament lineup include:
  • - Eight Tiny Reindeer Dasher Ornament: This engaging piece features Dasher, one of Santa's eight trusty reindeer, inviting fans to start a new series celebrating these iconic figures.
  • - Deck the Shelves Ornament: Perfect for book lovers, this ornament resembles a wooden bookcase shaped like a holiday tree, complete with an array of colorful book spines and festive decorations.
  • - Pull-String Lion with Santa Wood Ornament: Inspired by classic jumping jack toys, this piece combines timeless design and contemporary appeal with intricate details.
  • - Festive Feline Ornament: Designed for pet lovers, this light-hearted ornament showcases a grumpy-looking cat bedecked in holiday attire.
  • - Nintendo Mario Kart™ Princess Peach Ornament: Gamers will love this ornament featuring Princess Peach at the wheel of her go-kart, adding a fun twist to holiday décor.
  • - Clueless Cher Horowitz Ornament with Sound: Fans of the iconic film will relish this ornament, complete with stylish details and memorable quotes.
  • - Dr. Seuss's How the Grinch Stole Christmas!™ Cindy-Lou Who Ornament: This charming ornament honors the beloved character from the classic tale, ready to spread holiday cheer.

Additionally, those enrolled in Hallmark+ membership can enjoy unique benefits, such as a monthly $5 coupon and enhanced Crown Rewards points during the event, providing even more reasons to celebrate the holiday spirit with Hallmark.

With the Keepsake Ornament Debut, Hallmark not only showcases its commitment to holiday traditions but also invites families to create new memories. The joy of collecting ornaments extends beyond mere decoration; it's about commemorating life’s special milestones. Whether you fancy pop culture collectables or sentimental family heirlooms, Hallmark’s newest designs are sure to delight

As the Keepsake Ornament Debut approaches, fans can explore Hallmark’s offerings online or visit local Hallmark Gold Crown stores to discover their next favorite ornament. For anyone eager to kick-start their holiday celebrations, the Keepsake Ornament Debut is an opportunity to experience the magic of the season, bringing beauty and warmth to homes across the country. Visit Hallmark.com for further details on the event and ornament selections.

Embrace the spirit of joy and togetherness this holiday season with Hallmark’s Keepsake Ornaments, which continue to dazzle and inspire collectors around the world.

Topics Consumer Products & Retail)

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