#Japan #Tokyo #ONE CAREER #Job Support #Scout Feature

One Career's Innovative Campaign for University Students

Introduction
In an exciting move to boost its presence among university students, One Career, a leading job support service based in Shibuya, Tokyo, has announced the beginning of an outdoor and web advertising campaign titled "Waiting for Trains, Waiting for Scouts". Set to commence on October 1, 2025, the campaign aims to raise awareness of its unique features and attract more users to its scouting functionality, with advertisements displayed across 15 key train stations.

The Rise of One Career
One Career has emerged as an indispensable resource for students entering the job market, with approximately two-thirds of students utilizing the platform. The service consolidates over 600,000 pieces of experience data from job seekers and career information from more than 10,000 companies, making it a powerful tool for job search and analysis. It's particularly noteworthy that in rankings of job recruitment sites, One Career holds the top position in the science domain and second place in the liberal arts domain for students graduating in 2026.

A Comprehensive Scouting Function
In addition to valuable data and analytics, One Career offers a scouting feature that allows companies to reach out to prospective candidates. By inputting self-promotion texts and personal achievements, students can attract interest from companies looking for suitable talents. This could potentially lead to exclusive selections, internship opportunities, and even exemptions from entry sheets and guaranteed interviews. The service has seen a surge in corporate users, surpassing 3,000 companies by August of this year.

Campaign Objectives
With a desire to illuminate the career opportunities offered by the scouting feature, this campaign is designed to engage both current users and those who have yet to utilize this powerful tool. The goal is to convey how One Career can assist students in discovering new career paths.

Campaign Design and Execution
The campaign will feature eye-catching advertisements designed with a conversational tone, highlighting university names frequented by students. The bright blue color associated with One Career will dominate the design. The first wave of advertisements, starting on October 1, will prominently display the One Career logo, while the second wave, launching mid-November, will include logos from companies successfully using the scouting service, reinforcing trust and anticipation around the feature.

Advertisement Schedule

• - Phase 1: October 1, 2025 - Mid-November 2025
• - Phase 2: Mid-November 2025 - December 31, 2025

Note: Designs may change prior to launch.

Locations of Displays
The campaign will be featured at train stations across the Chubu and Kansai regions, allowing maximum visibility to the targeted demographic of university students.

Company Overview
Founded in 2015, One Career operates under the mission, "Creating careers as numerous as the number of individuals.", providing a data platform that empowers both individuals and companies in their job selection processes. Its three key services include:

• - Job Support Service for Students
• - New Graduate Recruitment Service for Companies
• - Recruitment Support and Mid-Career Placement Service

Located at the Shibuya Infosta Tower, One Career continues to reshape the job searching landscape with data-driven solutions.

For more information, visit One Career's official website.