#Japan #CRM #Chūō City #Softbrain #Sales Strategies

Building a Successful Sales Team with Young Employees

In an era where companies must adapt to the challenges of a declining population and shrinking markets, it has become imperative that organizations build effective sales teams capable of properly following up with users and clearly communicating the value of their products and services. Softbrain Corporation, based in Chuo City, Tokyo, provides a comprehensive solution with its CRM tool, esm (e-Sales Manager), and has recently released a free white paper titled "How to Build a High-Performing Sales Organization with Young Employees: Softbrain's Approach to Management and Workflow Design" on their dedicated sales enhancement platform, Sales Lab.

Background of the Publication

Considering the demographic shifts affecting the workforce, companies face pressing challenges that require strategic planning and action. The market is inundated with various cloud services and tools designed to enhance sales processes, yet organizations often find themselves overwhelmed and unsure of which tools best meet their needs. This is where Softbrain's insights come into play. The essence of improving a sales organization lies not in merely selecting the right tools, but in implementing fundamental strategies that enable even inexperienced team members to achieve consistent results.

This white paper presents practical insights based on successful initiatives within Softbrain, outlining key principles for creating a sales organization that remains productive, even with a team of novice employees.

Overview of the Content

The white paper is structured into several key sections:
1. Introduction - Setting the stage for the necessity of building effective young sales teams.
2. Pillars of Sales Organization Restructuring - Identifying the foundational elements crucial for transitioning towards a high-performing team.
3. Eliminating Unproductive Tasks - Focusing on efficiency by removing unnecessary activities that hinder sales efforts.
4. Optimizing Sales Activities - Strategies to refine and enhance the effectiveness of sales operations.
5. Conclusion - Summarizing the importance of these methodologies for long-term success.

To download the white paper and delve deeper into these topics, visit the following link: Download Here.

About the e-Sales Manager (esm)

Softbrain has been a pioneer in the CRM/SFA industry since launching Japan's first CRM solution in August 1999. Their comprehensive offerings include transforming customer interaction strategies across marketing, sales, and after-sales services through both IT and service solutions. The high-function CRM/SFA tool, esm, serves as the central component of their product suite. Supplemented by tools like esm marketing (for marketing automation) and esm service (for after-sales management), Softbrain draws from extensive real-world experience to manage customer-facing processes effectively.

By employing these integrated solutions, clients can significantly enhance productivity and streamline operations, regardless of their industry or company size. Softbrain supports a robust consulting service before and after implementation, leveraging 5,500+ deployment experiences and providing tailored customer success services, achieving a remarkable customer retention rate of 95%. For more detailed information on their products, please visit Softbrain's Official Site.

About Softbrain Corporation

• - Company Name: Softbrain Corporation
• - Location: 6-18-2 Ginza, Chuo City, Tokyo, 11th Floor, Nomura Real Estate Ginza Building
• - President: Hirobumi Toyoda
• - Established: June 17, 1992
• - Business Scope: Development and provision of cloud applications/platforms for customer interaction activities
• - URL: softbrain.co.jp

For inquiries regarding this release, please contact:

• - Public Relations Contact: Ayako Akimoto
• - Phone: 03-6779-9800
• - Fax: 03-6779-9310
• - Email: [email protected]