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ClassPass Announces the Best of ClassPass Awards 2024

In a significant announcement made on March 18, 2025, ClassPass revealed its highly anticipated Best of ClassPass Awards for 2024. This annual event honors outstanding fitness and wellness establishments across the globe. With participation from 21 countries, this list not only recognizes mainstream fitness spaces but also highlights hidden gems that contribute uniquely to the wellness community.

ClassPass, a leading fitness membership platform launched in 2013, has gained immense popularity by providing its members access to thousands of studios, gyms, and spas worldwide, making fitness flexible and accessible for all. This year’s awards build on the organization's commitment to acknowledging the extraordinary efforts of businesses and individuals within the wellness sector.

Categories of Excellence

The 2024 awards chant out winners in various categories, including:

• - Best Studio
• - Best Instructor
• - Best Spa/Salon
• - Best Gym
• - Hidden Gem (a new category this year recognizing smaller but impactful businesses)

Winners in these categories are determined through a combination of ClassPass reservation data and votes from members. The process for selecting nominees is rigorously collaborative, engaging users through in-app surveys and social media interactions, including Instagram posts where they can tag their favorite instructors and establishments.

This participatory method illustrates a significant shift in how businesses earn recognition, emphasizing authentic experiences shared by users, thereby offering a more democratic selection process.

The Impact of Awards on Businesses

The recognition from ClassPass is not merely a badge of honor; it has tangible benefits for businesses. Statistic from previous winners indicate that those awarded in 2023 saw an impressive average of 8% increase in reservations during their campaigns compared to non-winning establishments. This statistic illustrates the potential of participation in the awards to drive engagement, increase visibility, and boost revenues.

Ivy Wu, VP of Marketing at ClassPass, expressed enthusiasm for celebrating such remarkable partners. She stated, “We are excited to celebrate our incredible partners for the fifth year in a row. These studios, spas, salons, and instructors are raising the bar in the industry, going the extra mile to create inspiring, supportive spaces where their communities can focus on their health and well-being.” This sentiment echoes a broader industry trend of emphasizing holistic health and community support.

Join the Excitement

For those interested in exploring the complete list of winners or discovering the best-rated fitness and wellness businesses in their respective areas, ClassPass has made it accessible via their blog. It's a great opportunity to not only support local businesses but also to engage in new wellness experiences.

The Best of ClassPass Awards serve not just as recognition of excellence but as a beacon for the future of fitness and wellness. The forward-thinking approach of ClassPass continues to reflect consumer desires for diversified, community-driven wellness options that cater to varying needs.

To delve deeper into the world of awarded studios and services, visit ClassPass Blog for more insights.

About ClassPass

Since its inception, ClassPass has revolutionized the fitness and wellness industry by curating the best experiences worldwide into one easy-to-use app. Acquired by Mindbody in 2021, ClassPass has extended its reach, allowing members to access classes and experiences in more than 31 countries. Additionally, it continues to serve as a wellness benefit for numerous leading employers, establishing its brand as a staple in workplace health initiatives.

By promoting not just fitness but overall wellness, ClassPass exemplifies the changing landscape of health, reinforcing that fitness is not a one-size-fits-all solution but a personal journey supported by community and innovation.