Wed Society® Expands to 30 Franchise Markets in Record Time
Wed Society® Achieves Rapid National Expansion by Securing 30 Franchise Markets
Wed Society®, the dominant wedding media franchise in the United States, recently announced a significant achievement by awarding its 30th franchise market just 27 months after initiating its franchise opportunities in October 2023. This remarkable growth trajectory underscores the brand's commitment to enhancing local wedding planning and vendor discovery across the nation.
With franchises now established in 19 different states, Wed Society is rapidly building a comprehensive national network aimed at providing tailored wedding solutions through a local-focused approach. The recent award of new franchise markets in four states during the fourth quarter of 2025 highlights the brand's ambition and strategic growth plans. New territories have been added across New Jersey, Nebraska, Virginia, Georgia, and an additional market in St. Louis, Missouri, solidifying the franchise's presence in the Northeast, South, and Midwest.
David Lewis, the Chief Growth Officer at Wed Society, commented on the rapid expansion, stating, "Achieving a 30-market footprint in just over two years places Wed Society among the most dynamic emerging franchise brands in America. Our growth is driven by talented local entrepreneurs who leverage our proprietary platform to consistently connect couples planning their weddings with the best local vendors. This synergy of local expertise and national brand support is what fuels our expansion."
The inception of Wed Society dates back to 2007, and it has evolving into a franchise model since 2023. By redefining the wedding planning industry, Wed Society connects engaged couples with a curated list of trustworthy local vendors through a multifaceted platform encompassing social media, digital content, print publications, and in-person events. Ashley Bowen Murphy, co-founder of Wed Society, explained, "One-size-fits-all national wedding brands were not designed to address the unique needs of local markets. From day one, Wed Society has been local first, providing planning tools that truly reflect community values."
Each franchise location actively creates original and authentic content that showcases real weddings, while also offering direct access to vetted local wedding vendors. With about 75 million people now served by the Wed Society network, the brand generates over ten million content views monthly from couples engaged in the wedding planning process.
Co-founder and creative director Kami Huddleston highlights the challenges couples face, noting that, "The average couple spends nearly 600 hours planning their wedding. Our goal is to simplify this process and ensure they can make confident, informed decisions by showcasing real weddings from their community and connecting them with a premium team of vendors who can realize their vision."
Additionally, Wed Society serves as a robust multimedia marketing platform for local wedding professionals. Franchise owners collaborate with leading venues, planners, photographers, and various wedding service providers to promote their brands via social media, digital channels, print media, and exclusive live events. This strategy helps wedding vendors maintain visibility in front of couples throughout their entire journey.
As Wed Society continues to expand into new markets, the focus remains on partnering with franchise owners committed to uplifting small businesses in their communities, which is key to the brand's uniqueness in both the wedding and franchise markets. For further information about Wed Society's expansion and available franchise locations, interested parties can visit Franchise.WedSociety.com.
About Wed Society®
Founded in 2007, Wed Society® is America’s top local wedding media platform, dedicated to connecting engaged couples with curated vendors through a blend of digital content, social media, print media, and exclusive live events. As the heartbeat of the wedding community, Wed Society® empowers couples to discover reliable inspiration while supporting vendors in expanding their businesses.