MATTRZ LPO Enhances Features with Redirect Test
In the rapidly evolving realm of digital advertising, companies are constantly seeking ways to maximize their return on investment (ROI). Optimizing landing pages (LPs) has emerged as a crucial strategy to enhance conversion rates (CVR), impacting advertising ROI significantly. MATTRZ LPO has been at the forefront, providing a robust A/B testing feature that allows businesses to modify elements within existing LPs for improved outcomes. However, the demand for substantial redesigns and comprehensive overhauls of LPs—where new URLs are created—has gained traction. In response, MATTRZ introduces its new 'Redirect Test' feature, aimed at addressing these needs and further boosting web marketing results for enterprises.
Overview of the Redirect Test Feature
The 'Redirect Test' feature from MATTRZ LPO enables automatic user distribution among multiple landing pages with different URLs, capturing performance metrics for each through sophisticated A/B testing. This is particularly beneficial for:
- - Major design changes for landing pages.
- - Comprehensive revisions to the structure or content of an LP.
- - Launching entirely new LPs for different campaigns to analyze outcomes.
With this feature, businesses can confidently conduct effectiveness verifications even when the changes involve numerous elements or significant structural modifications. By comparing the old and new LPs, companies can make data-driven decisions to identify and adopt the highest-performing landing pages.
Enhanced User Experience with MATTRZ LPO
Designed for accessibility, MATTRZ LPO allows users to optimize LPs without the need for complex configurations or specialized knowledge. The introduction of the Redirect Test feature empowers clients to implement LP improvements in a more flexible and strategic manner. As part of its commitment to support web marketing activities, MATTRZ Corporation is dedicated to ongoing feature development focused on user-friendliness and tangible results.
Campaign to Celebrate the Launch
To celebrate the rollout of MATTRZ LPO, a special promotion is underway. The first 30 companies that register will benefit from a free initial setup and the first month’s service charge at no cost.
- - Promotion Details: First come, first served for the initial 30 companies to enroll with zero initial and first-month costs.
- - Eligibility: Companies that sign up between July 22, 2025, and August 25, 2025.
- - Applicable Condition: Open to all enterprises that implement MATTRZ LPO.
Service Summary
Service Name: MATTRZ LPO
Launch Date: June 19, 2025
Pricing: Initial fee of 100,000 yen, Monthly fee starting at 75,000 yen (excluding tax) based on page views
Contract Period: 6 months (auto-renewing every 6 months)
Key Features Include: Redirect Testing (new feature), No-code LP editing, A/B Testing, Multi-faceted effectiveness evaluation, Target setting, Goal setting, Heatmap (optional), Probability calculation for optimal results (optional).
Service Website: MATTRZ LPO
Linked Service: MATTRZ CX ZERO
With these enhancements, MATTRZ LPO stands ready to assist companies in harnessing the full potential of their web marketing endeavors.