#Japan #Tokyo #Runtrip #Daisuke Kaneko #Makoto Yokota

Runtrip Welcomes Top Athletes as Investors

Runtrip Inc., a startup operating the popular running app 'Runtrip', has recently announced a successful funding round of 190 million yen in Series B. This achievement raises the total funding to approximately 630 million yen. Notably, two of Japan's top athletes, Daisuke Kaneko and Makoto Yokota, renowned figures in the running community, have joined as shareholders.

Since its establishment in 2015, Runtrip has been dedicated to the mission of creating a world where running can be enjoyed more freely and joyfully. The involvement of elite athletes signifies a deepening of the brand's commitment to not only the joy of casual running but also the excitement of taking challenges. Runtrip aims to encourage all runners—from record-seekers to casual participants—to experience the joy of running in their unique ways.

Background and Purpose of Funding

Runtrip has built a robust platform that supports self-growth and community experiences through running. By leveraging apps, media, events, and e-commerce, the company reaches around 4 million annual users, representing approximately 40% of Japan's running population. This extensive reach has helped in forming one of the largest running communities in the country.

Despite the company’s emphasis on enjoyment and connectivity in running, there were instances where this philosophy was misinterpreted as negating the pursuit of speed. However, Runtrip believes that the essence of running lies not in choosing between 'records' and 'enjoyment,' but in the broad spectrum of experiences that includes both aspects—self-growth processes and fostering self-esteem.

The addition of Kaneko and Yokota symbolizes a significant step toward expanding Runtrip's philosophy into tangible experiences. With the expertise of current athletes, the company plans to enhance content, training experiences, product development, and real-world events aimed at serious runners. The goal is for both casual and elite runners to interact and share the diverse joys of running seamlessly.

Messages from the New Athletes

Daisuke Kaneko (Professional Marathon Runner)

“I believe that expanding the charm of running is my life’s work. Running’s appeal extends beyond racing toward speed; it also involves facing challenges and feeling personal growth. The philosophy of Runtrip resonates deeply with the values I see in competitive settings. I am thrilled to be a part of this initiative to broaden the running community.”

Makoto Yokota (Director of TWOLAPS TC / 800m Representative at the London Olympics)

“At TWOLAPS, we strive to connect people and society through running. The vision of Runtrip to create a more free and enjoyable running experience aligns perfectly with our mission to transform competitive energy into societal strength. Through our partnership, we aim to enable everyone, not just competitors, to discover new aspects of life through running.”

CEO's Comments

Eiichiro Omori, CEO of Runtrip, stated, “There has long been a dichotomy in the running world between 'those pursuing records' and 'those who seek enjoyment.' We believe both perspectives are valuable, and it's the myriad 'reasons to run' in between that embody the essence of running. Our goal is to be a platform that embraces this fluidity. Welcoming top athletes like Kaneko and Yokota illustrates our commitment to this mission. Both prioritize the joy of running and its community aspects, resonating deeply with our ideal of creating a world where everyone can enjoy their unique running experience.”

About Runtrip

Runtrip Inc. is at the forefront of the running app revolution, offering one of Japan's largest comprehensive apps for runners. With features that allow users to earn rewards through running, alongside high engagement on social media and direct-to-consumer capabilities, Runtrip boasts one of the industry's highest retention rates. Through projects like 'Runtrip BASE YOYOGI PARK,' the company is also exploring new social values stemming from running.

Company Overview

• - Company Name: Runtrip Inc.
• - Location: 408 City Court Sakuraka, 23-17 Sakuragaoka-cho, Shibuya-ku, Tokyo
• - Representative: Eiichiro Omori, CEO
• - Founded: May 2015
• - Business: Planning and operation of running apps, media, e-commerce, and events
• - Website: Runtrip