#Japan #winter treats #Hokkaido #SNOWS

Winter Delights from Hokkaido

Hailing from the beautiful landscapes of Hokkaido, SNOWS has unveiled its latest winter-exclusive confectionery— a delicious pie named ton ton para para. As the winter season arrives, this delightful treat makes its much-anticipated debut this November. With its roots in the renowned Snow Sand product, this new caramel chocolate cookie pie is set to be available as a limited edition, perfect for the winter months.

The product name, ton ton para para, was inspired by the gentle sounds of winter forests, where tapping on a dry tree trunk causes bark to fall in a rhythmic manner. This whimsical connection to nature reflects in the dessert itself, which aims to embody the crispness of winters in the woods. The pie features layers of crunchy chocolate cookie dough, generously infused with exquisite Langue de chat cookies from the Snow Sand collection, culminating in an indulgent taste experience.

Flavor Profile and Ingredients

This gourmet pie expertly combines several textures and flavors. Each bite offers a delightful contrast between the crispy pie crust, the chewy chocolate cookie pieces, and the soft caramel sweetness that lingers on the palate. Crafted from high-quality Hokkaido ingredients, the pie also features milk sourced from local free-range dairy farms, ensuring a rich and creamy flavor profile that enhances its overall taste.

Key Ingredients Include:
1. Langue de Chat Cookies – Incorporated throughout, adding depth and texture to the chocolatey experience.
2. Layered Dough – Seven alternating layers of chocolate pie crust and cookie dough, creating a satisfying crunch.
3. Chocolate Syrup Coating – Finished with a drizzle of chocolate syrup, which melts and melds beautifully during baking, infusing every bite with a sweet caramel essence.

The visual appeal of the pie mirrors that of tree bark, beautifully crafted to reflect the essence of winter woodlands. As customers take a bite, they’re met with the sweet nostalgia of snowy forests, all while enjoying a rich assortment of flavors.

Launch and Availability

The ton ton para para pie is set to make its first appearance at New Chitose Airport, within the ANA FESTA Chitose Lobby store, starting on November 25, 2025. Following this, it will be rolled out across various locations including Daimaru Tokyo and their official online store. The online shop, which opens soon after the physical launch, has seen great excitement, with previous launches selling out within minutes.

Aside from the new product, the SNOWS brand focuses on seasonal sweets that highlight the quality and flavors of Hokkaido’s local produce, holding true to their commitment of using only the finest ingredients sourced from their own dairy farms. This approach is evident in their popular products like Snow Balls and Snow Chips, further establishing their reputation for luxurious winter treats.

Product Information

• - Name: ton ton para para
• - Price: 1,566 yen (including tax) for a box containing four bags.

SNOWS aims to provide customers with a taste of Hokkaido that captures the spirit of winter in every bite. Whether you are in the vicinity of their stores or shopping online, don’t miss your chance to savor these limited-edition delights. Keep an ear out for updates on upcoming flavors and seasonal treats by following their official LINE account or visiting their website.

How to Purchase

In-Store: New Chitose Airport (November 25, 2025) and Daimaru Tokyo (November 26, 2025 – December 9, 2025).
Online Shop: Launches following in-store availability, from November 26, 2025, to March 31, 2026.

To receive the latest news and exclusive product updates, customers can register on SNOWS' official LINE account or check out their Instagram for delectable visuals and announcements. Embrace the charm of winter with SNOWS, where every product tells a story of Hokkaido's rich landscape and culture.