Innovative Strategies to Combat Reselling: Spider AF's Spotlight on WBS
On June 13, 2025, the renowned TV program "World Business Satellite" (WBS) on TV Tokyo highlighted the innovative efforts of Spider Labs, a company based in Minato, Tokyo, known for its cutting-edge fraud detection tool, Spider AF. This segment shone a light on the prevalent issue of reselling, particularly in relation to highly sought-after products, and how Spider Labs is implementing strategies to mitigate the challenges businesses face due to fraudulent purchases.
Spider AF is designed to detect and visualize unauthorized transactions in real-time, a tool that has become vital for businesses confronting the rising tide of reselling. Over the course of 2024, the tool identified approximately 6.8 million orders, with more than 6% classified as fraudulent. This situation poses serious challenges, especially regarding limited-time offers and trial products, where repeated fraud through multiple identities can prevent genuine customers from receiving their desired items. By blocking these fraudulent purchases promptly, Spider AF helps protect both the brand's integrity and the customer experience.
During the WBS broadcast, the program discussed the acceleration of reselling spurred by the release of popular products and showcased Spider AF as a leading example of a corporate response. Viewers were presented with specific instances of how the tool detects bulk orders originating from the same IP address, illustrating the practical application of Spider AF in the field. In addition, interviews revealed the company's ongoing commitment to enhance its detection algorithms through AI, indicating a future full of upgrades and improvements to better combat fraudulent activities.
Spider AF's unique capabilities lie in its ability to monitor and visualize fraudulent orders in real-time, significantly reducing the potential harm before shipment. It can block suspicious requests instantly, safeguarding a company’s brand value and customer experience seamlessly. Not limited to one industry, Spider AF is being adopted across various sectors, including cosmetics, apparel, merchandise, and toys.
To keep pace with increasingly complex fraudulent tactics, Spider AF employs rigorous detection methods for unusual user behavior. The deployment process is straightforward and allows companies to initiate protective measures without compromising the shopping experience of legitimate users.
In addition to its detection capabilities, Spider Labs offers a complimentary diagnostic service that can visualize trends in fraudulent ordering. This assessment analyzes order data and access information, producing reports that help companies identify any signs of fraudulent activity or reselling threats. If you have noticed multiple orders from the same user or anomalies in first-time buyer purchases, it's worthwhile to utilize this free diagnostic service.
Spider Labs was established in April 2011 and operates from its office in Minato, Tokyo. Under the leadership of CEO Aotsuki Satoko, the company focuses on the planning, development, operation, and sales of the AI-driven anti-fraud tool, Spider AF, alongside offering solutions for various fraudulent activity prevention including reselling and affiliate scams. For more information, visit their website at Spider AF.
Addressing the Challenges of Fraudulent Purchases
Spider AF is designed to detect and visualize unauthorized transactions in real-time, a tool that has become vital for businesses confronting the rising tide of reselling. Over the course of 2024, the tool identified approximately 6.8 million orders, with more than 6% classified as fraudulent. This situation poses serious challenges, especially regarding limited-time offers and trial products, where repeated fraud through multiple identities can prevent genuine customers from receiving their desired items. By blocking these fraudulent purchases promptly, Spider AF helps protect both the brand's integrity and the customer experience.
Insights Shared on TV
During the WBS broadcast, the program discussed the acceleration of reselling spurred by the release of popular products and showcased Spider AF as a leading example of a corporate response. Viewers were presented with specific instances of how the tool detects bulk orders originating from the same IP address, illustrating the practical application of Spider AF in the field. In addition, interviews revealed the company's ongoing commitment to enhance its detection algorithms through AI, indicating a future full of upgrades and improvements to better combat fraudulent activities.
Features and Efficacy of Spider AF
Spider AF's unique capabilities lie in its ability to monitor and visualize fraudulent orders in real-time, significantly reducing the potential harm before shipment. It can block suspicious requests instantly, safeguarding a company’s brand value and customer experience seamlessly. Not limited to one industry, Spider AF is being adopted across various sectors, including cosmetics, apparel, merchandise, and toys.
Key Features Include:
- - Multifaceted detection of Bots, VPNs, and Proxies
- - Identification of abnormal communication patterns and behaviors mimicking human actions
- - Real-time monitoring of suspicious navigation to product and transaction pages
- - Instant visualization of results via a user-friendly management dashboard post-implementation
To keep pace with increasingly complex fraudulent tactics, Spider AF employs rigorous detection methods for unusual user behavior. The deployment process is straightforward and allows companies to initiate protective measures without compromising the shopping experience of legitimate users.
Take Action with Spider AF
In addition to its detection capabilities, Spider Labs offers a complimentary diagnostic service that can visualize trends in fraudulent ordering. This assessment analyzes order data and access information, producing reports that help companies identify any signs of fraudulent activity or reselling threats. If you have noticed multiple orders from the same user or anomalies in first-time buyer purchases, it's worthwhile to utilize this free diagnostic service.
About Spider Labs
Spider Labs was established in April 2011 and operates from its office in Minato, Tokyo. Under the leadership of CEO Aotsuki Satoko, the company focuses on the planning, development, operation, and sales of the AI-driven anti-fraud tool, Spider AF, alongside offering solutions for various fraudulent activity prevention including reselling and affiliate scams. For more information, visit their website at Spider AF.
Topics Consumer Products & Retail）
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