#Japan #Tokyo #Beauty Cellar #Bellage Toothpaste #Hollywood Beauty

Celebrating Three Years of Beauty Cellar by Hollywood

On July 1, 2025, the flagship store, BEAUTY CELLAR BY HOLLYWOOD located in Roppongi Hills, marks its 3rd anniversary. The store has become a favored destination for customers interested in beauty, health, and ethical products. In honor of this milestone, a special gift campaign has been launched to express gratitude to all who have supported the store throughout these years.

The 3rd anniversary celebration is a heartfelt thank you to our valued customers. Each visit and purchase has contributed to the success of this beautiful journey. The staff at Beauty Cellar remains committed to providing products and information that expand the possibilities of beauty. We are excited to continue serving you with love and care in the future.

A Tribute to 100 Years of Hollywood Group

Coinciding with the anniversary campaign, the Hollywood Group will celebrate its 100th anniversary on October 8, 2025. As part of this special occasion, a unique scarf designed with illustrations of bestselling cosmetics has been created. This scarf is a token of appreciation for our loyal customers.

The first 30 customers who spend over 10,000 yen (taxinclusive) will receive this exclusive scarf, which features the Hollywood Group's continuously popular Bellage Toothpaste ∞ included along with their purchase.

Introducing Bellage Toothpaste ∞

Product Overview: Bellage Toothpaste ∞, an 80g tube, priced at 3,300 yen (tax included), is newly released to elevate oral care. This toothpaste has been meticulously formulated to provide a refreshing experience with its fine, foamy texture that purifies the mouth while offering age-related care. The product incorporates human adipose-derived mesenchymal stem cell exosomes as a moisturizing agent, ensuring a superior cleaning experience. With a delightful citrus mint fragrance, it refreshes the breath, ensuring you feel confident and vibrant.

Featured Products of the Month

The beauty offerings at BEAUTY CELLAR are diverse, catering to a wide range of beauty needs:
1. Soy Protein Supplement: The popular Soy Pro Beauty is a must-have for those seeking a healthy boost.
2. Organic Barley Grass Powder: Green Green provides a tasty way to integrate vegetables into your diet.
3. Feel Freedom Scalp Tonic ME07: This gender-neutral hair care product serves as an effective scalp treatment (medicated).
4. Feel Coral Sun Protect Milk: A sunscreen mindful of marine environments.
5. Enzyme Pack: This long-loved item has been a staple since its launch in 1960, offering effective skincare.
6. Napla IMPRIME Soda Shampoo: A refreshing option for all hair types.
7. Deborah Lipmann: New shades to enhance your nail game.

Visit us at: BEAUTY CELLAR BY HOLLYWOOD, 6-4-1 Roppongi, Minato, Tokyo.
Contact: +81 3-3408-1613
Website: Beauty Cellar
For the latest updates, check our Instagram: @hollywood_beauty_cellar.

Access Information

The store is conveniently located on the 3rd floor of the Hollywood Beauty Plaza Building, directly accessible from the Roppongi Station via the Hibiya Line, Exit 1C. For those who prefer to drive, parking is available at Roppongi Hills P12 for direct access to our store.