Principle Corporation Unveils Free Traffic Monitoring Dashboard for AI Services
Principle Corporation, headquartered in Chiyoda, Tokyo and led by CEO Kenichiro Kusuyama, has recently launched a free dashboard designed to monitor web traffic from prominent AI services like ChatGPT, Gemini, and Perplexity. This innovative tool allows users to effortlessly track the flow of visitors coming from these AI platforms to their websites.
About the Dashboard
The dashboard, named
AI Tools Traffic Overview, utilizes Google’s free BI tool, Looker Studio (formerly Data Studio), and is based on source data recorded in Google Analytics 4 (GA4). Users can easily check monthly traffic trends stemming from AI-related services as well as which landing pages are being viewed the most. This tool is free for anyone to use, encouraging broader engagement with its capabilities.
How to Use the Dashboard
Getting started with the dashboard is straightforward: users simply need to visit the following URL and select their own GA4 property to begin tracking their site’s traffic.
Access the Dashboard Here
Background and Purpose of the Dashboard
With the rapid development of Generative AI, user search behaviors are undergoing significant changes. Principle Corporation believes it is essential to “correctly fear and respond calmly” to these shifts. The essence of digital marketing lies in quantifying and visualizing user behaviors, an approach that remains valid even in the age of Generative AI.
Understanding and precisely measuring the influence of Generative AI is the first step in taking appropriate action. By leveraging GA4's source information, businesses can gain insights into how much traffic is actually coming from AI services. This desire to quantify the impact of such services ultimately led to the dashboard's development.
Principle's Ongoing Efforts in Generative AI
The launch of this dashboard marks just the beginning of Principle Corporation’s endeavors in harnessing Generative AI. The company is actively engaged in various research and development projects focused on AI utilization. Insights and findings are regularly shared through blog posts, inviting interested parties to explore the complexities of AI-driven marketing. Recent blog articles include:
- - How to Accurately Measure the Impact of Generative AI: Visualizing Crawls, Exposures, and Inflows
- - Expanding the SQL World through BigQuery and Gemini
- - Media Literacy in the AI Era – Judging “Truth” and “Value”
About Principle Corporation
Principle Corporation stands as a transformative DX partner offering one-stop services in devising and executing digital marketing strategies. By leveraging the latest marketing techniques and technologies, the company proposes optimal solutions to support client business growth.
Company Overview
- - Company Name: Principle Corporation
- - Location: 10th Floor, Try Edge Ochanomizu, 4-2-5 Kanda Surugadai, Chiyoda-ku, Tokyo
- - Representative: Kenichiro Kusuyama
- - Established: 2011
- - Website: principle-c.com
- - Business Activities: Digital marketing strategies, marketing DX consulting, web advertising, SEO, web analytics, and data utilization platform construction support. Additionally, the company aids in overseas expansion primarily in North America and Asia.
Media Inquiries
For further inquiries regarding this announcement, please contact:
Principle Corporation
Public Relations and Branding Specialist Team: Dai Toyama
Email: info@principle-c.com