BIC America's New Bluetooth Speakers Make Waves
BIC America, a leading name in the audio industry since 1950, has achieved remarkable success with its new line of portable Bluetooth speakers, the RtR A1 and A1 Elite. Launched earlier this year, these speakers have quickly gained popularity among consumers for their outstanding performance, durability, and versatility. With the holiday season fast approaching, BIC America is all set to make festivities even brighter with exciting promotions.
Introducing the RtR A1
The RtR A1, which made its debut in March 2025, is engineered to deliver an impressive 50W RMS power through its dual 25W drivers. This speaker promises deep bass and crystal-clear highs, providing a rich audio experience that is perfect for any occasion. Additional features include TWS pairing for stereo sound, Bluetooth 5.3 connectivity for quick pairing with devices, and a remarkable battery life lasting up to 12 hours. Its compact and water-resistant design ensures that you can take your music wherever you go—whether at home, outdoors, or on your holiday travels.
Elevating the Experience with RtR A1 Elite
Following the success of the RtR A1, BIC America introduced the RtR A1 Elite in May 2025, taking portable audio to new heights. This model boasts an incredible 80W high-powered sound, facilitated by dual 2.3-inch full-range drivers and a robust 4-inch woofer. With a battery life of up to 15 hours, RGB lighting adds a touch of flair to your audio experience. Advanced connectivity options, including USB and Aux-in, enhance its versatility. Users and critics alike have praised the A1 Elite for its room-filling audio, impressive low-frequency response down to 30Hz, and overall exceptional build quality.
Customer Acclaim and Promoting Accessibility
Both the RtR A1 and A1 Elite have received positive feedback from users and industry reviewers, who highlight their superior sound quality, remarkable battery life, and overall value compared to competitors. This successful venture into portable audio underscores BIC America's commitment to innovation and accessibility. The company, which has its roots in home audio systems, is now offering everyday entertainment solutions tailored for music lovers.
Holiday Promotions
In a bid to help customers gear up for the holiday season, BIC America is launching special pre-holiday sales from October 15 to October 31, 2025. To enjoy exclusive holiday deals:
These promotions will be available at major retailers such as Amazon, Best Buy, and directly through the BIC America website, while supplies last.
About BIC America
Founded in 1950, BIC America has established itself as a trailblazer in audio solutions. From importing top-of-the-line components to developing patented technologies like the Venturi Port, BIC America offers high-quality speakers and subwoofers, including portable options designed to provide audiophile-grade performance at competitive prices. As they continue to innovate and expand their offerings, BIC America remains dedicated to making quality audio accessible to everyone.