ZYT Unveils European Strategy at IAA Mobility 2025 in Munich
ZYT Unveils European Strategy at IAA Mobility 2025
On September 8, 2025, ZYT (ZHUOYU Technology) made a splash at its European debut during the IAA Mobility 2025 held in Munich, Germany. This event marked a significant milestone as ZYT officially presented its overarching strategy aimed at strengthening its presence in Europe, especially in the automotive sector.
Establishing a German Base
Understanding Europe as the cradle of automotive innovation, ZYT is setting up a new subsidiary in Braunschweig, a city recognized as a vital automotive hub. Nils Oldemeyer has been appointed the regional leader for Europe, spearheading efforts to localize operations. ZYT plans to build a versatile team that encompasses various departments including R&D, testing, and business development. This strategy emphasizes rapid responsiveness to the needs of the European market, ensuring that innovations are closely aligned with regional demands.
Collaboration with European Automakers
Through its German office, ZYT aims to foster deeper collaborations with leading European car manufacturers, concentrating on the increasing demand for cost-effective intelligent driving solutions. The focus will also extend towards Chinese automakers looking to penetrate European markets. ZYT is committed to gradually rolling out scalable Advanced Driver Assistance Systems (ADAS) as well as autonomous driving solutions. These systems are expected to cover features ranging from Level 2 driver assistance to Levels 3 and 4 autonomy, all while adhering to stringent EU regulations for safety and performance.
Comprehensive Product Line Expansion
To enhance its product offerings, ZYT plans to introduce intelligent cockpit solutions, multimodal interaction platforms, and next-generation perception modules such as LiDAR-camera fusion systems across Europe. The company anticipates that within the next year, its testing vehicles and various scenarios will cover all of Germany, with significant investments in computational power and infrastructure development anticipated for the near future.
ZYT has showcased its technological capabilities through four distinct exhibition zones at the IAA Mobility 2025. The Sensor Zone highlighted the game-changing integrated LiDAR-vision sensor solution “Jimu 2.0,” which promises millisecond synchronisation between LiDAR and cameras. Furthermore, the Domain Controller Zone displayed a leading solution based on NVIDIA's DRIVE AGX Thor chip, designed to handle complex scenarios with unparalleled precision.
Innovations in Vehicle Control
Among the notable highlights was the European debut of the integrated cabin control controller SA8775P, developed in collaboration with Qualcomm. This component allows for significant cost reductions while achieving dual functionality for intelligent and cabin control. Moreover, ZYT presented a vehicle-mounted drone system, marking its physical introduction in Europe. This drone supports dynamic launches and landings, effective vehicle tracking, and seamless cabin integration.
Pioneering Smart Driving Technologies
At the Volkswagen Joint Exhibition Zone, ZYT showcased its enhanced driver assistance system IQ.Pilot, which recently passed the rigorous A-SPICE CL2 audit within the Volkswagen ecosystem. ZYT stands out as the first supplier in China to have successfully completed a joint audit involving the Volkswagen Group, FAW-Volkswagen, and SAIC Volkswagen, further solidifying its role as a key partner in advancing intelligent driving functionalities.
During the event, ZYT hosted technical discussions where global industry partners gathered to explore the future of smart mobility. Notably, CTO MA Lu emphasized ZYT’s achievements in collaborating with international giants like Qualcomm and NVIDIA, unveiling plans that bridge technological innovations with scalable commercialization. He showcased the capability of ZYT’s smart driving platform, thanks to Qualcomm’s Snapdragon Ride™ platform.
Future Outlook
Looking ahead, ZYT aims to deepen partnerships focusing on integrating generative AI and large models into intelligent driving systems, accelerating the growth of autonomous technologies from Levels 2 to 4. A prime example of ZYT’s adaptive prowess was demonstrated with the Hongqi Tiangong 05, tested on various European roads and scenarios, which validated the readiness of their intelligent driving solution for global markets.
In conclusion, ZYT's participation in the IAA Mobility 2025 signifies not only the establishment of its European operations but also a collaborative effort to construct a comprehensive industry ecosystem that propels the global market for intelligent mobility forward. Committed to the philosophy of “In Europe, for Europe,” ZYT will continue to promote the widespread adoption and innovative applications of intelligent driving technologies through self-developed systems and collaborative industry partnerships.