Exciting New Collaborations at Loft's Chichiyasu Chi-bo Fair 2026
The popular Loft chain, led by CEO Koiki Ando, is set to host a vibrant event, the Chichiyasu Chi-bo Fair 2026, starting on August 18, 2026. This engaging fair will be available in five different Loft locations: Shibuya, Hiroshima, Tenjin, Kyoto, and Sakae. Celebrating its fifth anniversary, the Shibuya location is home to many exciting activities that highlight the delightful character Chi-bo from Chichiyasu Co., Ltd. in Hiroshima, managed by CEO Takayoshi Kubo.
A total of 61 unique products are set to be showcased, with stock varying by store.
Among the highlighted merchandise are collaborations with well-known brands, designed to blend fun and functionality in everyday use:
Additionally, adorable T-shirts, round glasses, plush toys, and bean plates are designed with Chi-bo's new looks:
Shibuya Loft will also feature an exclusive Chi-bo Capsule Toy Accessory priced at ¥400 per play (with five varieties to collect) and a special Chi-bo Greeting Event:
Originating in 1953, Chi-bo embodies the values of safety, reassurance, deliciousness, and health, making him the beloved symbol of Chichiyasu. The official Chi-bo social media channels boast a following of 45,000 fans, making it a prominent figure in the community.
The Chichiyasu Chi-bo Fair 2026 promises to be an engaging experience for fans of all ages with delightful products and interactive events. Mark your calendars and make sure to visit these Loft locations for a memorable experience filled with fun and creativity!
Event Details:
- - Shibuya Loft: August 18 - 31 (closes at 5 PM on the final day)
- - Hiroshima Loft: August 18 - September 3 (closes at 4 PM on the final day)
- - Tenjin Loft: August 25 - September 8 (closes at 6 PM on the final day)
- - Kyoto Loft: August 25 - September 7 (closes at 6 PM on the final day)
- - Sakae Loft: August 19 - September 2 (closes at 5 PM on the final day)
A total of 61 unique products are set to be showcased, with stock varying by store.
Featured Products:
Among the highlighted merchandise are collaborations with well-known brands, designed to blend fun and functionality in everyday use:
- - KINTO Clear Bottle Chi-bo Design (available in three variations): Each priced at ¥2,310.
- - MARNA Shupatto Chi-bo Design: Priced at ¥2,750.
- - MARNA Silicone Spoon Chi-bo Design (two types): Each priced at ¥770.
Additionally, adorable T-shirts, round glasses, plush toys, and bean plates are designed with Chi-bo's new looks:
- - T-shirt in Black: ¥2,970.
- - Vacation Round Glass: ¥1,210.
- - Plush Toy: ¥4,180.
- - Bean Plate Set (two pieces): ¥1,320.
Shibuya Loft Exclusives:
Shibuya Loft will also feature an exclusive Chi-bo Capsule Toy Accessory priced at ¥400 per play (with five varieties to collect) and a special Chi-bo Greeting Event:
- - Event Dates: August 22, 23, 29, and 30.
- - Time: 1:30 PM & 4:30 PM.
About Chi-bo:
Originating in 1953, Chi-bo embodies the values of safety, reassurance, deliciousness, and health, making him the beloved symbol of Chichiyasu. The official Chi-bo social media channels boast a following of 45,000 fans, making it a prominent figure in the community.
The Chichiyasu Chi-bo Fair 2026 promises to be an engaging experience for fans of all ages with delightful products and interactive events. Mark your calendars and make sure to visit these Loft locations for a memorable experience filled with fun and creativity!
Topics Consumer Products & Retail）
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