#United States #Palo Alto #Prezent #AI Communication #Prezent Vivo

Prezent Unveils Prezent Vivo

In a significant development for the Life Sciences sector, Prezent has introduced Prezent Vivo, a pioneering communication partner that seamlessly integrates advanced AI technology with human expertise. This momentous launch caters specifically to BioPharma companies and their agency partners, expanding Prezent's services well beyond presentations to cover the entire product lifecycle.

A New Era of Communication

As a trusted platform for over 150 Life Sciences companies, including 45 of the top 50 BioPharma, Prezent has leveraged its deep-rooted industry knowledge to craft Vivo. This platform addresses a long-standing issue in Life Sciences communication - the need for speed without compromising scientific accuracy.

Janet Dorling, Senior Vice President at Gilead Sciences, emphasized this shift: "Life Sciences organizations that embrace innovative communication strategies will lead the next decade. By fusing AI and human expertise, we can discard outdated workflows and truly redefine the industry."

Breaking Traditional Boundaries

Prezent Vivo is designed to eliminate the trade-offs often faced by Life Sciences teams. Traditional agencies can provide substantial insights but often lack the speed needed in today’s fast-paced environment, while general-purpose AI may speed up communication but at the cost of scientific integrity. Prezent Vivo harmonizes these two critical aspects.

CEO Rajat Mishra noted, "General-purpose AI can produce polished content that lacks scientific depth, while agencies typically operate at a slower pace. By merging both capabilities from the ground up, Prezent Vivo is set to transform Life Sciences communication into a swift, cost-effective, and scientifically sound process."

Integrated Solutions for Modern Needs

Prezent Vivo capitalizes on the strengths of two pivotal components:

• - Astrid AI: Tailored for Life Sciences, this AI agent comprehensively understands brand compliance and regulatory requirements while seamlessly integrating with existing enterprise tools to produce ready-to-use drafts.
• - Human Expertise: With a team that includes Medical Writers, Presentation Engineers, and MedComms experts, Prezent Vivo ensures that every communication piece reflects scientific rigor and insight.

Deepti Juturu, Chief Customer Officer and Co-Founder, mentioned, "Our clients have expressed the need for expanded offerings beyond presentations; they seek a comprehensive communications partner. Prezent Vivo is our answer, enabling agencies to scale their productivity while retaining high-quality scientific insights."

Engagement Models Tailored to Clients

Prezent Vivo prides itself on offering three flexible engagement options, setting it apart from competitors:
1. Self-serve AI Platform: Clients can interact directly with Astrid to produce various documents swiftly.
2. Overnight Presentations: Clients can submit drafts and receive polished, brand-compliant deliverables by the next morning.
3. Fixed Price Projects: Collaborate with experts on significant initiatives, ensuring predictable pricing and timelines.

By delivering these models, Prezent Vivo not only enhances the Life Sciences communication landscape but also offers BioPharma and MedComms agencies the ability to dramatically reduce costs and increase the volume of their work.

Future Leadership with Francine Carrick

Leading this innovative new division is Francine Carrick, a seasoned professional with over 22 years in medical communications. Her vision is to harness the power of technology to amplify the impact of communication experts rather than replace them. She states, "The transformation in MedComms demands a focus on elevating experts to provide more value to clients. Prezent Vivo achieves this goal."

About Prezent

Headquartered in Palo Alto, California, Prezent stands as a unique communication partner in the Life Sciences sector, merging specialized AI with human expertise for rapid, scientifically sound outputs. Trusted by leading BioPharma firms, Prezent is redefining industry standards and fostering growth through innovation. To learn more about their offerings, visit prezent.ai.