Discover the Must-Have Toys for Spring and Summer 2025: Influencer Picks

Unveiling the Best Toys for Spring and Summer 2025



On May 20, 2025, The Toy Association, in collaboration with Clamour, presented its highly anticipated "Best of Spring & Summer 2025 Influencer Choice List." This exciting compilation features 24 outstanding toys and games, perfectly curated for families seeking fun and engaging activities as the warm weather arrives. The selection caters to a wide range of play experiences that children and families can enjoy together.

A Comprehensive List of Fun


As families gear up for adventures this summer, they can choose from an array of products that promise not just entertainment but also a great opportunity for bonding. From road trip-ready games to toys that encourage outdoor play, this year's list is designed to meet the diverse interests of today's children.
Kristin Morency Goldman, the Senior Director of Strategic Communications at The Toy Association, remarked, "The 'Best of Spring & Summer 2025 Influencer Choice List' is filled with toys and games to fit every age, interest, and the wide range of play experiences that today's families are craving — from open-ended creativity to unplugged fun in the sun.”

Process of Selection


This annual list is not just randomly compiled; it's the result of votes from a network of top-tier toy and family influencers. Each influencer needed to have a significant online presence, with at least one million monthly views on their primary platform and over half a million social media followers. They examined product details, viewed photos, and assessed physical samples before casting their votes, ensuring that the selections reflect not just popularity but also quality and excitement.

Here are some notable entries from this year’s list:
  • - CONNETIX 16 Piece Roads Ramps and Intersections Pack
  • - Shimmer 'n Sparkle 3D Crystal Gem Creations (Cra-Z-Art)
  • - Disney Stitch Sticki Rolls Capsules (Sky Castle Toys)
  • - EzyRoller Spinner (EzyRoller LLC)
  • - Hasbro Skip It (Just Play)
  • - Little Tikes Bluey Grannies Car Coupe (MGA Entertainment)
  • - Swimways Rainbow Reef (Spin Master)

These toys not only encourage creativity and physical activity but also foster relationships and fun experiences as families play together.

Enjoying a Summer Full of Creativity and Fun


Digital creators have played a vital role in the selection process, bringing together expert opinions and insights on best-selling toys. According to Victoria Fener, COO of Clamour, "Our list brings together the best of both worlds: the top toy picks from esteemed influencers and reliable brands that parents can trust to bring their kids endless fun all summer long.”
This acknowledgment emphasizes the influence that social media and digital platforms have on consumer choices, particularly in the toy industry.

With Memorial Day and the summer holidays fast approaching, families have the perfect opportunity to start their toy shopping from this influencer-validated list. The featured toys can inspire new adventures, provide entertainment during family trips, or serve as perfect backyard companions for sunny afternoons.

Conclusion


The release of the "Best of Spring & Summer 2025 Influencer Choice List" marks an exciting moment for parents and their children as they prepare for a summer filled with laughter, learning, and growth through play. As always, these toys represent a combination of safety, creativity, and fun — key elements that every parent seeks for their children.
For those interested in exploring the full list or seeking more information, The Toy Association and Clamour provide guidelines and insights to ensure that families can find the best products suited to their needs.

This summer, let the imaginations run wild with toys that captivate and enchant, ensuring unforgettable memories are made every day.

About The Toy Association


Founded in 1916, The Toy Association is dedicated to supporting and promoting the play industry, emphasizing the benefits of play on child development. It also guarantees the safety and well-being of children through strict adherence to toy safety standards.

About Clamour


Established in 2016, Clamour stands as a premier influencer marketing resource, enhancing product discovery for families through engaging and interactive content. Its annual summit connects influencers with brands and fosters valuable relationships, making it a significant force in the toy industry.

Topics Consumer Products & Retail)

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