#Japan #Fukuoka #Ureru Net #D2C Business #Order Blocking

Introduction

The Ureru Net Advertising Group, based in Fukuoka, Japan, is making headlines in the Direct-to-Consumer (D2C) sector with its innovative approach to tackle a growing issue: fraudulent orders. By enhancing their cloud service, 'Ureru D2C Tsukuru', the company has introduced a cutting-edge logic that effectively blocks recurring fraudulent orders that exploit initial pricing schemes.

The Escalating Issue of Price Exploitation

In the D2C industry, the concept of introductory pricing—a cornerstone of subscription models—faces significant challenges. Originally designed as an exclusive benefit for first-time buyers, these introductory prices are increasingly being abused. Malicious actors, often referred to as “price pickers,” use various means, including fake identities and transacted addresses, to place repeated orders. This not only undermines the integrity of the pricing model but also jeopardizes the finances of legitimate businesses.

This exploitation often involves:

• - Creating numerous accounts with fictitious email addresses.
• - Abusing the names of family and friends.
• - Using false addresses, phone numbers, and multiple credit cards.
• - Reselling acquired products in secondary markets for illicit profit.

Such manipulations threaten to turn what should be strategic losses into a trap for businesses that rely on future profits dependent on initial sales.

Voices of Concern from D2C Operators

Many D2C operators are voicing their frustrations. Reports indicate:

• - “Sales are rising, but we aren’t making a single yen in profit.”
• - “The quality of our customer base is deteriorating, leading to a sharp decline in subscription renewal rates.”
• - “As soon as we tried to scale our business, we were hit by price pickers.”

Despite awareness of these fraudulent activities, many businesses lack effective measures to combat them, forcing them to ship orders despite recognizing them as illegitimate. This has turned into a systematic crippling of the D2C sector.

The New Solution: Ureru D2C Tsukuru’s Enhanced Logic

Confronting this serious issue head-on, the Ureru Net Advertising Group has developed a unique algorithm to establish a robust defense mechanism for D2C businesses. The new order blocking logic in 'Ureru D2C Tsukuru' significantly enhances capabilities to detect and prevent repetitive orders from the same individuals, aiming to strictly limit purchases to “one-time only.”

Key Features of the New Logic

1. Real-Time Blocking of Fraudulent Orders: The system utilizes rapid credit card verification and behavior pattern detection to immediately filter out suspicious purchases.
2. Instant Detection of False Addresses: By analyzing address patterns and delivery routes, the system can automatically block orders that are likely to be fraudulent or intended for resale.
3. Customizable Rules and Flexibility: The design allows businesses to tailor error messages and detection logic to align with their unique needs. This includes the option to implement models optimized for various D2C patterns, from subscription services to single-item repeats.

This sophisticated logic aims to address a universally recognized challenge in the D2C space—effectively blocking fraudulent orders with speed and accuracy.

Future Outlook and Revenue Impact

With an established client base of thousands in the health and cosmetics sectors, this new functionality can be cross-sold immediately to existing customers. It promises to enhance profit margins, improve customer lifetime value (LTV), and increase subscription renewal rates. Thus, this strategic upgrade fortifies the core value of 'Ureru D2C Tsukuru'.

To Our Shareholders and Investors

Ureru Net Advertising Group has consistently focused on developing sustainable business frameworks through effective tools, including focused landing page support and e-commerce strategies. With the integration of this innovative order blocking logic, we are proud to complete a support infrastructure that combines both offensive and defensive capabilities for D2C businesses. Although we anticipate minimal immediate impact on consolidated financial results, we believe this technology will serve as a cornerstone for long-term profit improvement and structural fortification across the D2C market. We will continue to keep stakeholders updated on developments.

Under the guiding principle of creating compelling narratives through successful collaborations with all businesses involved, Ureru will persist in enhancing services that empower D2C operators.