Storesight Unveils Revolutionary AI Platform for Retail Intelligence Enhancement
Storesight Launches a Cutting-Edge AI Platform
In a groundbreaking move for the retail sector, Storesight has unveiled an advanced AI-driven platform aimed at revolutionizing retail intelligence. As consumers increasingly demand real-time insights, this innovative technology promises to deliver unprecedented visibility and operational efficiency to brands, transforming how they interact with consumers in-store.
What Is Storesight?
Storesight is the brainchild of a partnership between Field Agent and Shelfgram, combining their technologies to create a robust retail intelligence engine. The company presents a uniquely tailored platform designed for the consumer packaged goods (CPG) market. "Imagine standing in front of numerous category sets at once, experiencing the retail truth as it happens, and processing that information instantly. That's the future we aim to create with Storesight," stated Ty Kasperbauer, Storesight’s CEO, during the launch event.
The Technology Behind Storesight
Built by a team of former CPG executives and tech experts, Storesight's platform harnesses the power of AI to enhance various aspects of retail operations. With a vast network of over 3 million contributors, the platform allows for the collection of real-time data from a wide range of retail locations. Storesight is capturing more than 6 million images of shelves and displays across 50,000 retail venues each year, covering over 80% of retail markets. This immense data flow, combined with the sophisticated AI technology, enables brands to make informed decisions quickly and efficiently.
Whether it’s improving on-shelf availability, executing displays, managing pricing strategies, or supporting new product introductions, the Storesight platform is designed to elevate retail standards. It offers customizable dashboards and a user-friendly interface, allowing retail professionals to access vital information with ease.
Real-Time Insights and ROI
One of the standout features of the Storesight platform is its ability to deliver real-time insights that translate into actionable strategies for brands. With demonstrated returns on investment between 3x to 5x, companies utilizing this technology can enhance their market performance significantly. Emilie Bierschenk, SVP of Marketing, emphasized this point by saying, "The future of retail intelligence is here, neatly packaged in our Storesight platform. It’s not just about technology; it’s about arming our clients with the insights to succeed in an ever-competitive landscape."
The Impact on the Retail Ecosystem
The introduction of Storesight is a reflection of the increasing importance of data-driven decisions in retail. As brands strive to remain competitive, the need for sophisticated tools that offer immediate insight into consumer behavior and market trends has never been greater. With the launch of storesight, CPG leaders are now able to keep their pulse on the retail environment like never before, responding to challenges and opportunities in real-time.
By simplifying complex retail environments and making data accessible, Storesight seeks to empower brands to not just react to, but anticipate, consumer needs and market shifts. The partnership of advanced AI with a hands-on field network creates a new class of retail data intelligence.
Looking Ahead
Storesight is more than just a tool; it represents a paradigm shift in how businesses can approach retail execution strategy. Founded on the principles of innovation and simplicity, Storesight is set to change the game for CPG brands aiming for success in an increasingly data-centric world. On July 16th, interested professionals are invited to join the founders for an exclusive event where they will reveal further advancements in their innovative retail platform. [Registration is available here.]
With the launch of Storesight, the company is poised to redefine the future of retail intelligence, making it an exciting time for brands willing to adapt to the new landscape driven by data and AI.