MasPender. Set to Shine Again at TOKYO JEWELRY FES 2023

In an exciting announcement, the acclaimed jewelry brand MasPender. will be making its second appearance at the TOKYO JEWELRY FES, taking place from August 1 to 3. This unique jewelry brand, which has attracted much attention since its inception, started in Daikanyama, Tokyo, at the natural stone store Sherryranticca in 2020. The brand has grown significantly, earning admiration in the jewelry industry for its distinctive approach and craftsmanship.

What Makes MasPender. Unique?

MasPender. is not just any jewelry brand; it represents a creative fusion of art and natural beauty. With offerings that include the M-Crystal series which symbolizes a harmony between natural stones and elegant design, MasPender. aims to provide both jewelry enthusiasts and gemstone lovers with fresh perspectives. This approach is encapsulated in various signature pieces like the M-Crystal Blue Sapphire and the MAGATAMA Paraiba Tourmaline, each designed not just to adorn, but to embody personal stories and experiences.

As the TOKYO JEWELRY FES approaches, many are eager to familiarize themselves with the standout pieces of the brand. Some highlights include:

- M-Crystal Bracelet: A unique blend of gemstones and jewelry, delivering a remarkable elegance suitable for everyday wear. This series marries practicality with luxury, allowing it to serve as an excellent conversation starter or a simple yet chic accessory.

- M-Leather Bracelet: This innovative piece is designed to add a modern twist to traditional leather wrist accessories. It features various brightly colored stones, transforming the wearer's arm into a vibrant canvas of style and personality.

Moreover, MasPender.’s Number Series, also known as “Numbers”, adds a personal touch to the jewelry experience, with each piece accompanied by a unique serial number. This strategy ensures that each customer has an exclusive story intertwined with their chosen jewel.

The Visionaries Behind MasPender.

Leading the creative charge at MasPender. are two industry veterans: Masumi Akiyama and Keita Ando. Akiyama, the executive producer and COO of Arariel, has a rich history in the jewelry business. His journey took off after he established Sherryranticca, quickly carving a niche for his inventive jewel designs. Under his guidance, MasPender. has evolved to fulfill over one million yen in custom jewelry orders within just three years, a testament to the brand's rising prominence.

Keita Ando, the production director, brings his experience from working in various jewelry sectors to ensure that Akiyama's vision is translated into breathtaking creations. Ando's expertise reflects in every piece crafted, bringing balance and beauty that resonates with customers.

A Q&A Dive into MasPender.

Recently, Akiyama shared insights about the brand’s inspiring journey in a Q&A session:
1. What inspired you to transition from running a gemstone store to creating exclusive jewelry?
- Akiyama responded that it all began with a personal passion for blending natural stones and jewelry to create a store that resonates with people's emotional connections to gemstones.
2. What were the significant milestones that propelled MasPender. to success?
- He credited improving production environments and forging strong relationships with skilled artisans as pivotal in achieving high-value orders and customer satisfaction.

As Akiyama summed up,

“It’s all about evolving together with the artisans and ensuring every piece we create carries a deeper meaning.”

The Upcoming FES Experience

As MasPender. gears up for the TOKYO JEWELRY FES, the excitement in the air is tangible. Akiyama expressed enthusiasm about witnessing the reactions of first-time visitors and former customers alike. He mentioned an array of exclusive items and gift options available only during this event, promising a unique encounter for every attendee.

With the special M-Crystal model priced at ¥88,000, it is anticipated to be a hit among fans and newcomers alike. Visitors can also look forward to charms leading to luck guided by sapphires with their purchases.

For anyone interested in exploring the evolving world of MasPender., the TOKYO JEWELRY FES promises an unforgettable experience. Make sure to visit the MasPender. booth to uncover the captivating stories behind each piece. Prepare to be inspired by jewelry that is more than mere decoration; it's a celebration of life and personal milestones.

Visit MasPender.'s Website
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MasPender. truly stands as a beacon for contemporary jewelry, and its journey continues to unfold with grace and elegance.