Revolutionizing Basketball Training: Shoot 360 and LA Fitness Launch Innovative Program

Transforming Basketball Training with Technology

In an exciting development for basketball enthusiasts, Shoot 360 has announced a groundbreaking collaboration with LA Fitness to revolutionize basketball training in gyms. The pilot program, which will start in California, Oregon, and Washington, aims to turn select LA Fitness basketball facilities into immersive environments powered by advanced technology.

The Future of Basketball Training

Shoot 360 is recognized as the leading platform for tech-driven basketball training, boasting a presence in over 60 locations across North America, Europe, and Asia. The partnership with LA Fitness marks a significant step towards making high-caliber basketball training accessible to a broader audience. The project will debut in Northern California, Oregon, and Washington, offering gym members access to state-of-the-art training technology that can vastly improve their skills.

Groundbreaking Features

The pilot program will feature Shoot 360’s proprietary tech-driven basketball courts that utilize machine vision, real-time analytics, and gamification. These innovations enable players to measure their shooting arc, depth, alignment, and various other skills such as passing accuracy and decision-making. With such advanced tools, players of all skill levels can train and compete like professionals, providing a more engaging and competitive workout experience.

Craig Moody, the Founder and President of Shoot 360, expressed his enthusiasm about the partnership, stating, "This will bring our technology to many new players and transform how basketball is experienced inside a gym." The goal is to create a community centered around basketball, using data to drive improvements while expanding Shoot 360’s reach into markets with high demand for innovative training practices.

New Facilities to Open

The partnership has already resulted in a significant collaboration with the Golden State Sports Academy, which will see the opening of three new locations in the Bay Area that incorporate Shoot 360 training spaces. These facilities will launch in Spring 2026, capitalizing on existing City Sports Club locations, which are part of the Fitness International portfolio, the parent company of LA Fitness.

In California, three new Shoot 360 courts are on the horizon in tandem with Golden State Sports Academy. Each location aims to deliver a unique training experience with co-branding and exclusive programming. Not only does this enhance the training of novice and seasoned athletes alike, but it also upholds the community spirit as players can connect and challenge each other globally.

Expanding the Reach

As part of its aim to make this training more widely available, Shoot 360 will also be introducing courts in Oregon and Washington later this year. Locations such as Shoot 360 Hillsboro in Oregon are set to launch in April, while additional facilities in Kent and Renton, Washington will also open their doors shortly thereafter.

The program will incorporate not just basketball training but also adult leagues and competitions, including real-time shooting challenges against teams worldwide. Such initiatives are expected to add a fun and competitive edge to the gym experience, fostering camaraderie among players.

Commitment to Community and Innovation

"At LA Fitness and City Sports Club, we are always looking for innovative ways to enhance our member experience and strengthen our community connections," commented Jill Hill, President of Club Operations for Fitness International. The collaboration with Shoot 360 promises to create comprehensive opportunities for players across all skill levels, aiding their development in shooting, passing, and ball handling skills.

A Bright Future Ahead

Shoot 360 is not just about technology; it’s a commitment to improving basketball skill development for athletes everywhere. With support from notable figures in basketball like Breanna Stewart and Trae Young, the platform is positioned to set new benchmarks in how the sport is trained and played.

For more insights into this transformative initiative and to stay updated on upcoming openings, you can visit Shoot 360 website. This exciting venture demonstrates a forward-thinking approach to sports training that is expected to resonate well with basketball players and fans alike as they prepare for a new era in their training experiences.