#Japan #Tokyo #Valuedesign #Stellr #Prepaid Cards

Valuedesign Partners with Stellr in India

In a significant expansion of its cashless services, Valuedesign, a subsidiary of Peicrowd Holdings Co., Ltd. (TSE Growth: 4015), has formed a partnership with Stellr, a leading prepaid card provider based in Gurugram, India. This collaboration aims to greatly enhance both companies' offerings within the rapidly growing markets of India and South Africa, facilitating consumer access to over 10,000 physical locations and 180 digital channels across various product categories including gaming, entertainment, and fast food.

Valuedesign’s presence in the cashless sector has been profound, allowing over 120,000 stores to issue unique Pay electronic money through its innovative “Value Card.” In India, this includes inter-consumer gifting as well as B2C promotional gifts provided by companies during service agreements or as employee welfare benefits (B2E). As of the end of March 2025, the number of stores implementing Valuedesign’s services in India is expected to rise to approximately 11,400, reflecting the robust growth of electronic gifting in various formats to align with differing consumer needs.

On the other side, Stellr specializes in offering a wide range of prepaid cards spanning diverse categories such as entertainment, gaming, software, health and beauty, food, and travel – especially notable for its extensive range of gaming options.

Strengthening Product Line and Expanding Distribution Channels

This partnership leverages the networks of both Valuedesign and Stellr to enhance their gift card offerings and broaden their distribution channels. Valuedesign is focused on providing seamless integration of its digital gift card solutions to existing platforms through API support, allowing companies to easily connect and enhance their digital offerings.

• - Role of Valuedesign: As a sales agent for Stellr, Valuedesign will utilize its API to establish connections with major corporate partners.
• - Role of Stellr: Stellr’s omni-channel capabilities will enable collaboration with leading retailers, banks, and e-commerce platforms to promote Valuedesign’s gift cards across diverse platforms.

This relationship comes at a time when consumers are increasingly favoring digital cards for their convenience and flexibility, as opposed to physical cards. Valuedesign is thus committed to enriching its lineup with offerings that align with consumer tendencies for ease of access and stress-free use.

About Stellr

Stellr operates as a prepaid card provider across multiple categories such as entertainment and gaming, software, health and beauty, and food and travel. It utilizes an international network comprised of retail, digital, and corporate partners to facilitate seamless transactions in burgeoning markets including India, South Africa, and Israel. More information about Stellr can also be explored on their website: Stellr.

Company Profile - Valuedesign

• - Company Name: Valuedesign Inc. (a 100% subsidiary of Peicrowd Holdings Co., Ltd.)
• - Location: 14th Floor, Tokyo Square Garden, 1-1 Kyobashi 3-chome, Chuo-ku, Tokyo, Japan
• - Website: Valuedesign
• - Established: July 2006
• - CEO: Hidetoshi Hayashi
• - Business Description: Valuedesign offers cashless solutions combined with marketing through the following distinctive Pay services:

- Cloud-based proprietary electronic money issuance service “Value Card”
- Original store-specific app featuring Pay capabilities “Value Wallet”
- Connection capabilities with major QR code payment services “Value Gateway”
- SaaS-type digital marketing tool “Value Insight” focused on enhancing effects of proprietary Pay implementation
- Digital gift service “Value Gift” for easy sending via email or social media.

This news highlights how Valuedesign is poised to capitalize on emerging trends in the prepaid card sector, ensuring a diversified product offering while enhancing consumer accessibility across key markets.