THUNDER Advisor Announcement
2025-12-23 02:29:20

Makoto Tashiro Joins THUNDER as Advisor to Boost Japanese Business Skills

THUNDER Welcomes Makoto Tashiro as New Advisor



THUNDER, a prominent company based in Minato, Tokyo, is excited to announce that Makoto Tashiro has joined as an advisor. Tashiro, a seasoned professional, has an impressive background that includes leadership roles at major firms like Macromill and Culture Convenience Club (CCC). His appointment marks a strategic move as THUNDER aims to transform the skills landscape within Japanese businesses.

A Shift Towards Business OS


Makoto Tashiro's career is characterized by significant milestones, including driving two major IPOs at Macromill. His extensive experience at CCC, where he served as CHRO and CDBO, has allowed him to deeply understand the intersection of human resources and data-driven management. Tashiro highlighted a crucial realization: merely accumulating specialized skills won't advance an organization. He argues that without a foundational 'business OS' that includes effective meeting management, stakeholder engagement, and execution strength, the results will be lacking, regardless of the talent at hand.

In response to these insights, THUNDER has developed the 'PowerOS Training' program. This initiative breaks down the necessary competencies into 29 actionable tasks, emphasizing the importance of developing one’s ability to drive initiatives rather than just acquiring knowledge. Tashiro resonates with this approach, leading to his collaboration with THUNDER.

Tashiro’s Vision


In his remarks, Tashiro stressed the importance of actionable skills: "My experiences across various organizational roles have reinforced my belief that accumulating specialized skills alone won't suffice. To truly advance a business, it is vital to empower teams with a robust business operating system."

He also pointed out that many companies in Japan do not systematically teach these essential skills. Tashiro compared this gap to consulting firms that instill such foundations early in their employees' careers—creating a clear divide in career advancements over time. He emphasizes that THUNDER's PowerOS directly addresses this need, presenting a format that anyone, irrespective of their industry or position, can learn. Tashiro expresses his enthusiasm to contribute to empowering the competencies of business professionals across Japan.

THUNDER’s Commitment


Koji Teishigawara, President of THUNDER, expressed his excitement about Tashiro's appointment, stating, "We are committed to elevating every business professional's capabilities and enhancing overall productivity for companies and society. With Tashiro's extensive expertise in human resources and operational strategies, we look forward to accelerating our mission."

Makoto Tashiro’s Background


Tashiro brings a wealth of experience in data-driven marketing, talent management, and new business development, supporting a wide range of organizations from large corporations to startups. His leadership at Macromill includes notable achievements in managing two successful public listings. At CCC, he played vital roles, including the presidency of CCC Marketing and CCC Creative, where he drove innovative business initiatives utilizing T Card data for customer relationship management strategies.

Not only has he worked with CCC, Tashiro has also served as an external board member for various companies, integrating data, creativity, and technology into venture projects. He founded Incendiary & Extinguishing in 2022, focusing on corporate transformation support while simultaneously advising several industries on new business developments and human resources strategies.

In conclusion, Tashiro’s partnership with THUNDER represents a pivotal step towards enhancing the foundational skills of Japan’s workforce. This initiative, rooted in pragmatic training, aims to reshape the way businesses approach skill development, thereby fostering innovation and productivity in the Japanese market.


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Topics Business Technology)

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