The Unveiling of GLASS: The Transparent Butter Sandwich Revolution

In a remarkable start, CANOBLE has successfully launched its new creation, the GLASS butter sandwich, which saw over 1,000 online orders on its first day of release. This innovative dessert breaks the traditional mold, steering clear of cookies in favor of a unique transparent design that excites taste buds visually and gastronomically. The team behind this concept has been eager to redefine how we perceive and indulge in butter through their groundbreaking product.

The GLASS series, revealed on August 6, 2025, cleverly utilizes the ancient Japanese technique known as kingyoku. It combines a layered butter experience with the refreshing clarity that only glass-like sweets can offer. This summer-perfect treat has been an instant hit, with consumers praising its aesthetic appeal and refreshing taste, making it a popular gift choice and self-indulgence item in the heat of the summer.

The Allure of GLASS

The GLASS series comprises several flavors, each designed to embody the essence of summer: Summer Sky, Summer Sun, and Sunflower. Each variant presents a delightful fusion of fruit flavors and liqueurs layered between the delicate transparent substance. Here's what you can expect from these extraordinary creations:

- Summer Sky: Featuring lemon-flavored kingyoku to evoke the bright skies.
- Sunflower: A vibrant combination of sweet red citrus and elderflower-flavored butter.
- Summer Sun: Delight in the tartness of raspberry kingyoku paired with rich butter.

The visual appeal of the GLASS sandwiches is not to be underestimated. With a facade that reflects light beautifully, they invite the eye and tease the palate. Social media buzzes with accolades praising their beauty and summer suitability, which highlights a growing trend of visual aesthetics gravitating towards taste experiences.

A New Era for Butter-Based Desserts

What sets the GLASS butter sandwiches apart from traditional options is the clear, cool exterior that offers a refreshing experience unlike any achieved with cookies or sponge cakes. This concept emerged from CANOBLE's dedication to making butter the star of the show, fostering a journey that was both creative and sensory-rich.

The ethos behind CANOBLE is grounded in the notion of “eating butter,” transforming it into a vital component of the dessert rather than merely an ingredient. Since its concept development in 2011, refined into a full-fledged brand in 2018, CANOBLE's journey is anchored in using sensory design to unveil the hidden allure of sweets. The GLASS series returns to the essence of their philosophy, showcasing butter through inversion—hidden to reveal its true nature.

As they continue to push the boundaries of candy-making, CANOBLE sees endless possibilities where