Crimson Wine Group and Winebow: A New Era of Wine Distribution in California
In an exciting move set to reshape the wine distribution landscape in California,
Crimson Wine Group has officially partnered with
Winebow as its new distributor, starting from July 1, 2025. This decision marks a significant milestone in Crimson's strategy to enhance its market presence in one of the most vital wine regions in the United States.
Over the past five years, Winebow has played an integral role in the success of Crimson Wine Group by showcasing exceptional market expertise and a commitment to promoting a wide array of wine brands. Alexis Walsh, Executive Vice President of Consumer and Revenue Growth at Crimson Wine Group, expressed her enthusiasm, stating, "Expanding our partnership to California is a significant opportunity to grow our fine wine portfolio and to drive success across all channels."
Growing Market Presence
With this new partnership, Winebow will now distribute Crimson Wine Group products across eleven major U.S. markets, significantly expanding its reach. Previously, Winebow's distribution encompassed areas in the Northeast, Mid-Atlantic, and Illinois. This development emphasizes the strategic importance of California, not just for Crimson Wine Group but also for Winebow, as both companies share a unified vision of growth and market service.
Dean Ferrell, President and CEO of Winebow, shared his thoughts on this promising partnership: "We are thrilled to be expanding our relationship with Crimson Wine Group. We share a common vision for growth and service in today's market, and California is of strategic importance for both of our companies."
Commitment to a Smooth Transition
Crimson Wine Group is dedicated to ensuring a seamless transition as they integrate Winebow into their California distribution framework. This commitment includes supporting their California team to facilitate a workflow that minimizes disruptions and maintains continuity as they shift their distribution efforts.
The transition for all California wine distribution to Winebow will commence in June, allowing ample time for adjustments before the official start date in July. This approach aims to ensure that customers can continue to enjoy their favorite wines without interruption.
About Crimson Wine Group
Founded in 1991 and based in Napa Valley, Crimson Wine Group oversees a breathtaking 1,000 acres of vineyards associated with six prestigious wineries located in California, Oregon, and Washington. Their esteemed producers include
Pine Ridge Vineyards (Napa, CA),
Seghesio Family Vineyards (Healdsburg, CA), and several others well-known for high-quality wine production.
In addition to their domestic distribution and direct-to-consumer sales, Crimson Wine Group prides itself on its commitment to sustainability. The group is a proud member of the
International Wineries for Climate Action (IWCA) initiative, striving to achieve carbon neutrality by 2050. This commitment to sustainability reflects a broader trend within the wine industry towards eco-responsibility and positive environmental impact.
For wine enthusiasts and distributors alike, the partnership between Crimson Wine Group and Winebow promises to open up new avenues for wine appreciation and sales in California. As they move forward, both companies aim to harness their collective expertise to deliver quality wines while supporting responsible practices.
For more information about Crimson Wine Group and its portfolio, visit
www.crimsonwinegroup.com.