Panera Bread Unveils Seasonal Menu with Classic Favorites and New Delights for Fall 2025

Panera Bread Unveils Exciting Fall Menu for 2025



As autumn approaches, Panera Bread is stepping up to celebrate the season with a delectable array of comforting dishes. Beginning September 24, 2025, their cafes nationwide will introduce the Fall for Your Favorites Meal, featuring both new additions and the much-anticipated return of classic soups.

A Delicious Return to Tradition


The highlight of the new menu is the revival of three signature soups, which are perfect for the crisp fall weather. Chief among these is the Black Bean Soup, a guest favorite that has made a return after a seven-year hiatus. Its hearty blend of black beans, vegetables, and spices encapsulates what many love about Panera's offerings. Alongside, the Autumn Squash Soup and Hearty Fireside Chili are also set to delight diners. The Autumn Squash Soup combines the flavors of butternut squash and pumpkin with warming spices, while the Hearty Fireside Chili promises to be a comforting choice with its rich ingredients, including beef and kidney beans.

Fresh New Options to Enjoy


Panera is also excited to introduce fresh new items that embody the essence of fall. The Harvest Medley Chicken Salad features a delightful mix of grilled chicken, mandarin oranges, and pumpkin seeds tossed in balsamic vinaigrette, promising a fresh and vibrant flavor. Additionally, coffee lovers can rejoice over the introduction of the Crème Brûlée Latte, a sweet and creamy drink topped with whipped cream and caramel sugar, perfect for sipping on chilly days.

A Celebration of Fall Traditions


To promote the new menu, Panera has partnered with TV stars Jared Padalecki and Matt Czuchry in a digital campaign that embraces the cozy and nostalgic traditions of fall. Through playful content, the campaign personifies each soup, endearing them to fans. For instance, the dependable Fireside Chili represents reliability, while the Autumn Squash Soup is the sophisticated pick, and the Black Bean Soup embodies the brooding favorite that fans have missed.

Mark Shambura, the Chief Marketing Officer of Panera Bread, expressed his excitement about the season's launch: “Fall is one of our favorite seasons at Panera, when we get to spotlight warm, comforting classics alongside fresh, seasonal flavors.” He highlighted the importance of connecting with guests through familiar tastes and the emotional ties these foods evoke.

Dine In, Delivery, and More


Guests can enjoy these seasonal delights whether dining in, opting for delivery, or using Rapid Pick-Up® at participating cafes. The Fall for Your Favorites Meal is exclusively available through the Panera Bread app, allowing for convenient ordering directly from your device.

In addition to new soups, Panera is reintroducing their beloved Ciabatta Dippers. The French Dipper features marinated steak with provolone, paired with Bistro French Onion Soup, while the new Chicken Pesto Dipper offers grilled chicken layered with pesto, accompanied by Creamy Tomato Soup. Both options provide a satisfying way to enjoy dipping goodness that complements the upcoming colder months.

A Culinary Legacy


Since its inception in 1987, Panera Bread has championed the belief that the best part of bread lies in sharing it. Today, with a footprint of over 2,200 cafes, Panera continues to innovate, providing chef-curated recipes made with quality ingredients. Their commitment to serving delicious, wholesome meals is evident in every item offered, catering to a generation looking for food that is not only satisfying but also good for the soul.

As the leaves change colors and the weather cools, Panera Bread invites all to partake in their newest seasonal offerings. Experience the warmth of fall through beloved favorites and fresh discoveries that celebrate the essence of this magical time of year.

Topics Consumer Products & Retail)

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