Cray Unveils 'Cray Protected' Program to Enhance Venue Safety
Cray Unveils 'Cray Protected' Program to Enhance Venue Safety
In an increasingly digital world where safety concerns permeate social interactions, Cray, the digital safety platform best known for its innovative tools like CrayScore™ and SchemerScore™, has taken a bold step towards enhancing security in hospitality venues. Their newly launched initiative, Cray Protected, aims to provide a robust framework for bars, restaurants, and nightclubs to visibly demonstrate their commitment to patron safety, particularly in preventing incidents like drink spiking and dating-related harm.
What is Cray Protected?
Cray Protected serves as a certification program that comes packaged with a suite of physical safety materials. Venues participating in this initiative receive a branded safety toolkit, which includes:
- - An official Cray Protected badge and window decals
- - NightCapIt drink cover stickers to guard against drink tampering
- - QR-coded branded coasters linking patrons to the Cray safety app
- - Venue safety posters for restrooms and shared spaces
- - Branded shot glasses for bar use
This initiative is designed not just to safeguard patrons but to cultivate a safer atmosphere that can enhance a venue's reputation and patronage.
Addressing a Serious Concern
Statistics reveal a heartbreaking reality: over 11 million drinks are spiked in the United States annually, with one in thirteen individuals reporting incidents of drink tampering during bar outings or events. Despite widespread awareness of the dangers associated with drink spiking, many venues lack proactive safety measures, often reacting only after incidents occur. Cray Protected seeks to change this narrative, offering venues essential tools for prevention while visibly marking their dedication to customer safety.
Cray Protected Packages
Cray offers three types of setup kits tailored to different venue needs. These include:
1. Restaurant Kit - Priced at $99, includes essential materials like window decals, safety posters, coasters, drink covers, and the Cray Protected badge.
2. Bar/Nightclub Kit - At $149, this kit is designed for the nightlife scene, providing more extensive quantities of the same materials.
3. Event Venue Kit - Costing $199, this package caters to larger venues with even more supplies for extensive reach.
All kits come with free shipping and a listing on the expanding map of Cray Protected venues, allowing patrons to easily identify safe establishments. For convenience, restocking supplies like coasters and drink covers can be ordered on a one-time or recurring basis at a discount.
Partnership with NightCapIt
To bolster its safety offerings, Cray has partnered with NightCapIt, an established brand in the anti-drink-spiking innovation space. Their peel-and-stick drink cover stickers are well recognized and included in the Cray Protected package, providing an additional layer of security customers can trust.
About Cray
Founded in Tampa by Justin Smith, Cray originated from a personal experience that underscored the importance of trust and safety in personal relationships. The platform has since evolved into a dedicated resource for individuals to identify red flags and verify the authenticity of people they encounter online. With products like CrayScore™, SchemerScore™, and other safety tools, Cray aims to foster safer interactions both online and in real-world social environments.
For those interested in making their venue a Cray Protected establishment, further information and ordering options can be accessed through cray.app/protected. By prioritizing safety in the nightlife and hospitality sectors, Cray is not only addressing critical societal concerns but is also setting a new standard for accountability and transparency in customer care.
Topics Consumer Technology）
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