Pebble Beach Concours d'Elegance Launches Charity Fundraising Challenge
The renowned Pebble Beach Concours d'Elegance has made an exciting announcement regarding its charitable initiatives. As it approaches a significant milestone—the celebration of its 75th anniversary—the organization has introduced a challenge grant aimed at invigorating its fundraising efforts. Substantial donations to Concours-related charities can now be matched dollar for dollar, up to $1 million, thanks to the generosity of long-time supporter Tom Peck.
This initiative invites contributions of $50,000 or more in a bid to reach an ambitious goal of raising $5 million in 2026 alone. Meeting this challenge has the potential to yield a remarkable total of $2 million, thereby significantly amplifying funding for various deserving nonprofits across Monterey County. The focus of these charitable endeavors primarily emphasizes enhancing education and health services for underprivileged children.
At the heart of this initiative is a testament to the compassion and generosity within the Concours community. The 2025 fundraising year saw a record collection of $4 million, indicating the's sustained commitment to philanthropic causes. Participants including entrants, judges, sponsors, and volunteers are united in the aim to capitalize on this momentum and surpass the most ambitious annual fundraising target the Concours has ever set.
Concours Chairman, Sandra Button, expressed her gratitude and optimism: “As we near our 75th anniversary, this challenge opens up an extraordinary opportunity for us to broaden our charitable giving network. Every member of the Concours family is encouraged to take part in this initiative.” The campaign's success could allow the Pebble Beach Company Foundation to broaden its outreach and support for over 120 organizations, thereby heightening the impact of their investment in the community.
To ensure that contributions yield effective results, the Concours team, including Button and Selection Committee member Martin Button, actively engage with nonprofit partners. They conduct site visits throughout the year that allow them to assess the measurable impact of funded projects. This hands-on approach resonates with Martin Button’s sentiment that these inspections are akin to “kicking the tires,” helping to verify that charitable investments lead to tangible progress in health clinics, schools, and community centers.
Contributors are assured that their donations will deliver meaningful and sustained benefits to vulnerable populations. This level of transparency and accountability reinforces the Concours commitment to making lasting change within the community.
With strong support from its community, the Pebble Beach Concours d'Elegance aims to embark on a path toward record-breaking charitable giving. The exhilarating challenge set forth by Tom Peck is a rallying call for all car enthusiasts and philanthropists alike, with the hope of collaborating toward a brighter future for children in need in Monterey County. As they embark on this journey, the entire Concours family stands united in their mission to meet—and exceed—this historic challenge.
For more information about the Pebble Beach Concours d'Elegance and how to contribute to this impactful campaign, visit
www.pebblebeachconcours.net. The Concours team extends immense gratitude to all supporters, emphasizing that this collaboration is vital to their continued success in charitable endeavors.