#USA #Breast Cancer #RevitaLash #Ventura #Charity Initiative

RevitaLash® Cosmetics Announces Ambitious $10 Million Goal to Support Breast Cancer Initiatives

VENTURA, California — April 15, 2025 – RevitaLash® Cosmetics, renowned globally for its innovative eyelash, eyebrow, and hair enhancement products, has announced a significant new goal: to reach 10 million dollars in contributions toward breast cancer research and awareness by 2026. This goal coincides with the 20th anniversary of the brand, celebrating two decades of commitment and compassion in fighting this pervasive disease.

Since its inception, RevitaLash® has demonstrated a profound commitment to raising breast cancer awareness, funding research, and supporting patients. This dedication is deeply rooted in the legacy of co-founder Gayle Brinkenhoff, who valiantly battled breast cancer and has inspired the company’s mission to support others.

In 2024, the company achieved a milestone of 9 million dollars in donations, investments, and in-kind contributions for breast cancer-related causes, all generated since 2008. The new goal for the year aims to not only reach the 10 million dollar mark but to amplify their impact through various initiatives that support patients, promote research, and foster community engagement.

Part of RevitaLash's ongoing commitment, encapsulated in their initiative called Eternally Pink®, involves donating a portion of proceeds from every product sold directly to facilitate critical research and improve access to quality care for patients. Recent efforts include funding a potentially groundbreaking study on triple-negative breast cancer at the esteemed Francis Crick Institute in London, as well as exploring scalp cooling procedures designed to prevent hair loss for chemotherapy patients at Ridley-Tree Cancer Center and UCLA Health in Santa Barbara, California.

RevitaLash® Cosmetics aims to make its $10 million goal resonate worldwide through collaborations with global partners. The company plans to match contributions from its international distribution partners to local breast cancer charities of their choice.

Dariel Sidney, Vice President of Global Philanthropy and daughter of Gayle Brinkenhoff, expressed her enthusiasm for the goal: “We are incredibly proud to announce our $10 million goal and continue our mission of supporting breast cancer research and patient initiatives around the world. Reaching this milestone is more than just an achievement; it's a celebration of the values we uphold as a company.”

For more information on RevitaLash Cosmetic’s breast cancer initiatives and how purchases contribute to this cause, visit www.revitalash.com/pages/eternally-pink.

About RevitaLash® Cosmetics

Founded in 2006, RevitaLash® Cosmetics is a leading global brand in developing advanced lash, brow, and hair enhancement products. Its award-winning collection includes the RevitaLash® Advanced Eyelash Conditioner and RevitaBrow® Advanced Eyebrow Conditioner, available in over 70 countries through medical practices, spas, salons, and specialty retailers. The company actively supports breast cancer charities and allocates part of its revenue towards research and educational initiatives, contributing to the community throughout the year, not just in October. Visit www.revitalash.com for more details.