#Japan #Tokyo #Chronos #workplace wellbeing #Kinnikuman

Celebrating Kinnikuman Day with Chronos

On August 29, 2025, Chronos Inc. will unite with the beloved manga series Kinnikuman for a special campaign marking 'Kinnikuman Day'. This partnership underscores the reliability and interconnectedness of Chronos's service offerings, aiming to tackle contemporary workplace challenges with a cutting-edge approach. Notably, the initiative will be promoted through print advertisements in the Nikkei and across various transit systems nationwide starting September 1.

Addressing the 2025 Cliff

In recent discussions surrounding the '2025 Cliff,' a significant concern looms over Japanese businesses and the economy. A staggering 80% of Japanese companies are overwhelmed by aging, complex legacy systems that risk cybersecurity breaches and data loss, as highlighted in reports by the Ministry of Economy, Trade and Industry. This dystopian scenario could lead to an annual economic loss of up to 12 trillion yen post-2025, which is thrice the current estimate.

Chronos, with its vision of fostering a positive work environment, has consistently invested in developing and selling workforce management solutions to contribute to societal progress. In 2024, the company plans to launch a new expense-reimbursement service, while the core workforce management system, soon to be branded as 'Chronos Workforce Management', is set for release in 2026.

Enhanced integration systems utilizing 'Chronos Portal' and 'Chronos ID' will further connect these services for seamless customer management and authentication solutions.

Creative Advertising Goals

The essence behind this collaboration with Kinnikuman is a commitment to fostering a work-friendly atmosphere while bravely confronting the looming '2025 Cliff'. This resonates with Kinnikuman's ethos of confronting challenges head-on, reflecting Chronos's mission to resolve workplace challenges through collaborative service solutions. The promotional artwork pays homage to Kinnikuman's signature move, 'Muscle Docking'. This concept emphasizes the synergy among Chronos's four primary services, where their logos bear a striking semblance to the characters' physique. Just as Kinnikuman teams up with allies to vanquish formidable foes, Chronos's services aspire for flawless coherence to resolve back-office issues efficiently.

Be sure to check out our advertisements in the Nikkei and around the country to see our collaboration live!

Discover Kinnikuman

Kinnikuman, debuted by the creative duo Yudetamago, originally ran from 1979 to 1987 in Weekly Shōnen Jump and has seen a resurgence in various formats as of 2011. With over 88 volumes and cumulative sales exceeding 77 million copies, the story continues to captivate audiences. It chronicles the journey of Kinnikuman, a superhero with extraordinary abilities nevertheless dubbed 'the underdog', as he grows through battles and bonds with friends—a core theme that resonates with audiences worldwide. The manga's dynamic setting is enriched by over 700 characters and unpredictable plot twists that keep readers engaged week after week.

About Chronos Inc.

Founded on May 6, 2011, Chronos Inc., headquartered in Chiyoda-ku, Tokyo, specializes in developing and offering workforce management solutions and time clocks. The company aims at promoting operational efficiency through a cloud-based platform allowing employees to request leaves or record hours from anywhere—boosting productivity and cutting costs. Chronos's time clocks feature a comprehensive array of functionalities. Ongoing support includes a 96% telephone response rate and a 95% customer satisfaction level, ensuring user health and peace of mind. Their services find application across a variety of sectors including manufacturing, healthcare, welfare, construction, and transportation, thereby enabling operational ease while preventing data loss.

Explore more about Chronos at Chronos Official Site.