#United States #Scottsdale #Taylor Morrison #Trust Award #Home Builder

Taylor Morrison: A Decade of Trust in Home Building

For an unprecedented tenth consecutive year, Taylor Morrison has been named America's Most Trusted® Home Builder, a prestigious title awarded by Lifestory Research. Since 2016, Taylor Morrison has consistently led the trust index, underscoring its commitment to customer satisfaction and transparency in a fluctuating market.

Taylor Morrison's Chairman and CEO, Sheryl Palmer, expressed profound appreciation for this achievement, stating, "Every year that Taylor Morrison has been honored is significant, but reaching a decade of trust for the first time is exceptionally special. Our journey reflects our dedication to building trust with home shoppers through challenging times."

The title was determined through an extensive study conducted by Lifestory Research, which surveyed over 66,000 home shoppers to gauge their perceptions of various home builders. Taylor Morrison not only topped the ranks with an impressive Net Trust Index score of 110.1 but its resort lifestyle brand, Esplanade, achieved a score of 103.6 in the Active Adult Builder category.

"For the past decade, Taylor Morrison has dominated the top of the rankings and has significantly influenced industry standards through consistently capturing customer trust," noted Eric Snider, President, and Chief Research Officer at Lifestory Research. "This recognition serves as a testament to our entire team's unwavering commitment to delivering not just homes, but also building communities grounded in trust and high-quality service."

Significant Growth and Milestones

Over these ten years, Taylor Morrison has embarked on notable breakthroughs, including:

• - Construction of homes for over 100,000 homebuyers.
• - Completion of six strategic acquisitions, including two public builders.
• - Expansion into new markets like the Pacific Northwest, Las Vegas, Indianapolis, Atlanta, Jacksonville, and the Carolinas.
• - Launching an innovative online reservation system that has transformed the home shopping process.
• - Introduction of Yardly, a build-to-rent initiative.
• - Empowering more than 5,000 customers through the Able Ready Own (ARO) program, which aids individuals in enhancing their creditworthiness, with over 2,700 participants improving their scores by an average of 40 points.

The experience of first-time homebuyers, like Ashley Yim, further illustrates Taylor Morrison's dedication to customer satisfaction. "From the initial model tours to the paperwork and moving in, every stage was exceptional. Purchasing a home is a monumental decision, and having a trustworthy builder helped make our journey even more memorable," she shared.

In addition to this remarkable accolade, Taylor Morrison boasts other recognitions, such as inclusion in Forbes' lists of Most Trusted and Best Companies in America, Newsweek's America's Most Responsible and Greenest Companies, and U.S. News & World Report's Best Companies to Work For.

About Taylor Morrison

Founded in Scottsdale, Arizona, Taylor Morrison stands as one of the nation's foremost home builders and developers, catering to a diverse range of buyers from first-time owners to luxury clients. With brands such as Taylor Morrison, Esplanade, and Yardly, the company has consistently been recognized as America's Most Trusted® Builder from 2016 to 2025. The company’s commitment to sustainable operations is documented in its annual Sustainability and Belonging Report, proving its commitment to community and environmental responsibility.

For more information about Taylor Morrison and its offerings, visit www.taylormorrison.com.