Introducing V Point x Casual Game Town: Earn Points with 120+ Games!

V Point x Casual Game Town Launched!

On July 7, 2026, V Point Marketing Co., Ltd. and DeNA have launched a new casual game platform app named V Point x Casual Game Town, allowing users to earn V Points by playing over 120 types of games. This initiative comes as part of a growing trend where users seek to make their everyday lives more economical amidst rising living costs. The app not only aims to offer a new way to earn rewards but also enhances the gaming experience with exciting features and special launch campaigns.

How It Works

The app promises an effortless way to accumulate V Points. Users collect medals while playing games, which can be exchanged for V Points at various rates:

- 30 medals = 1 V Point
- 150 medals = 5 V Points
- 300 medals = 10 V Points

This innovative approach broadens the opportunities to earn rewards while enjoying casual gaming during daily breaks.

Key Features of the App

1. Fun and Engaging Gameplay: Each game comes with missions that, when completed, reward players with medals leading to V Points. Users can effortlessly accumulate points just by enjoying their favorite games.
2. A Variety of Games: With over 120 games available, users can select from a diverse range, including action, puzzle, brain training games, and quizzes. This broad genre selection allows players to pick a game that suits their mood on any particular day.
3. Short Game Sessions: Each game lasts just 60 seconds, making it perfect for play during commuting or short breaks. This design ensures that even those new to gaming can pick it up and start playing immediately without feeling overwhelmed.

Special Launch Campaigns

In celebration of this app launch, three exciting campaigns will be held:

- Campaign 1: 300,000 Points to Split (July 7 - July 31, 2026)

- Players who log in for the first time and play a game will share 300,000 V Points!

- Campaign 2: Win Up to 10,000 Points! (July 7 - July 31, 2026)

- A draw for those who log in for the first time, offering:
- 1st Prize: 10,000 Points (1 Winner)
- 2nd Prize: 500 Points (100 Winners)
- 3rd Prize: 5 Points (8,000 Winners)

- Campaign 3: Casual Game Cup (July 7 - July 31, 2026)

- Engage in a scoring contest across 10 game titles, where players can earn V Points based on their rankings, including a top prize of 10,000 Points.

These campaigns present a thrilling way for users to engage with the app and maximize their reward potential.

About V Point Marketing and DeNA

V Point Marketing, headquartered in Yokohama, Japan, leverages a robust member base of approximately 130 million users to offer data-driven marketing solutions. This allows them to analyze purchasing data and provide highly precise services across online and offline channels. DeNA, known for its diverse business operations ranging from games to healthcare, emphasizes delivering beyond expectations through innovative solutions and exceptional service to its users.